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Lookcast

@lookcaster

Blurring the lines between content and commerce to help brands engage customers and activate discovery online.

 Chicago, IL
lookcast.com
Joined December 2012
  • Tweets793
  • Following1.4K
  • Followers674
89Media
Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)Photo by Lookcast (@lookcaster)
Get inspired by what others brands are doing in our latest round up... #fashion #storytelling #visualdesign clicky.me/visual-storytellin…
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‘Empathy’ seems to be the buzzword of the moment, with many brands aiming to create meaningful content that truly resonates with consumers. xitter.gq/econsultancy/status/89…
Econsultancy (@Econsultancy) profile pictureEconsultancy@Econsultancy11 Aug 2017
How brands are using empathy to enhance marketing goo.gl/FyLYfu
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Affiliate marketing, affiliate marketing, affiliate marketing! Pay only for what influencers drive xitter.gq/digiday/status/8959630…
Digiday (@Digiday) profile pictureDigiday
@Digiday11 Aug 2017
Brands are spending money on influencers who have artificially inflated their followers. trib.al/WpbeBVy

Report: Brands are falling for fake Instagram influencers

Fraud is becoming a big problem in influencer marketing, an industry that is valued at over $1 billion.

digiday.com
Yes 🙌🏼 Storytelling sells through emotions and engagement. xitter.gq/glossyco/status/895645…
Glossy (@glossyco) profile pictureGlossy
@glossyco10 Aug 2017
Liz Kaplow on why storytelling is as relevant as ever, while brands are being forced to evolve. trib.al/BwLzg2W
Liz Kaplow: 'Brands that have souls are the ones people are drawn to'

Liz Kaplow: 'Brands that have souls are the ones people are drawn to'

Liz Kaplow, a PR veteran and founder of Kaplow Communications, joined the Glossy Podcast to talk about the art of storytelling. While the idea that brands need to create meaningful connections hasn't...

glossy.co
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The great #eCommerce battle begins thanks Amazon Spark's customer centric #marketingstrategy blog.lookcast.com/customer-c… via @lookcaster
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Please save the #ACA where has the human compassion gone?
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Curious about our design process? #CreativeDirection #ArtDirection #WebDesign #Storytelling Check out the breakdown: behance.net/gallery/52786667…
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Are you focusing on the right strategy? Most retailers are missing the mark. #customerexperience #retail forbes.com/sites/paularosenb…
SS17 @LeTonerreStudio con Tony Ranalli #fashion #lookbook #picoftheday #lookoftheday #beauty #madeintaly #newcollection #outfitoftheday
Image from modaimpresa (@Modaimpresasrl)
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Learn how to amplify your brand's storytelling game! #storytelling #fashion #interactivedesign blog.lookcast.com/5-fashion-… via @lookcaster
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Tomboy & Proud: @TomboyExchange is redefining what it means to be called a "tomboy". #CelebrateDiversity clicky.me/human-agenda-tombo… – at Chicago, IL
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Tomboy and Proud: A #HumanAgenda Rises from Your Underwear Drawer blog.lookcast.com/human-agen… via @lookcaster @TomboyExchange #WomeninBusiness
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Dysfunctional Typography, 1970. ⠀ ⠀ One of Dan Friedman's students experiments with manipulating letterforms as re… ift.tt/2pv6YC4
Image from Design Museum of Chicago (@DesignMuseumChi)
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Retailer @48andsea launches to support women entrepreneurs. Check out their tips, edit and brand story: bit.ly/2oC96EV
Image from The EmergingDesigner (@emergedesigner)
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Our #fashion event calendar is filing up nicely. Check it out: bit.ly/2pij3qr
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#wearabletech businessinsider.com/x-ray-t-…
This t-shirt lets you see inside the human body

This t-shirt lets you see inside the human body

The company behind it wants to make learning about human anatomy more fun.

businessinsider.com
It’s time for people to work out their own way of living, against the system, or alongside it. i-d.vice.com/en_us/article/t… via @i_D
New on the calendar - the Showroom Summit at FIT for emerging designers. A great opportunity: theemergingdesigner.com/even…
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Don't let these simple mistakes cost you sales. #pdxfashion #startup #emergingdesigner bit.ly/2naEBVE
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Do you think women's media caters to real #women? @people's @kirkpate shares her thoughts. blog.lookcast.com/get-featur… via @lookcaster
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