Health-first & polyester-free collections The Amazon of Non-Toxic Fashion Scan before you buy ↓
Barcelona, Worldwide
Joined November 2025
- Tweets57
- Following6
- Followers40
- Likes95
Pinned Tweet
New Bloom is building the first truly healthy apparel brand.
The Mission - To remove plastic from clothing and protect human health from the toxins in what we wear every day.
New Bloom Studio retweeted
What my Fashion Health-Tech company does
> Produce the healthiest polyester-free clothes with us newbloom.shop/studio
> Find non-toxic fashion newbloom.shop
> Scan products and get a health score toxicfashiondetector.com
New Bloom Studio retweeted
This is too cool :)
based on the toxicfashiondetector.com - it's pretty good
here's the link to the brand analysis newbloom.shop/brand/Cottonwo…
day 5 rating plastic-free brands: Dilling
Here's our read: 92 health score
Scanned products: 55
Materials used on average:
> organic wool 73%
> organic cotton 11%
> merino 9%
what brand should we cover next?
day 4 rating plastic-free brands: @donkaka
Here's our read: 90 health score
Scanned products: 52
Materials used on average:
> organic cotton 67%
> merino wool 33%
what brand should we cover next?
day 4 rating plastic-free brands: @donkaka
Here's our read: 90 health score
Scanned products: 52
Materials used on average:
> organic cotton 67%
> merino wool 33%
what brand should we cover next?
day 3 sharing plastic-free brands: @oddobody
Here's our read: 95 health score
Scanned products: 37
Materials used on average:
> organic pima cotton 95%
> organic cotton 5%
what brand should we cover next?
New Bloom is becoming the biggest database on Fashion toxicity
should we go deeper or broader?
Building the Amazon for non-toxic fashion and was wondering if:
(A) you guys would pay for access to an intelligent platform rating clothes based on toxicity (subscription for deeper readings -hormone disruptors, lab testing, etc.)
(B) or if a free marketplace is enough, you just care about plastic-free clothes
New Bloom Studio retweeted
I don't expect any fashion brand producing 100% synthetic clothing to survive the next couple of years.
I called it in 2024, it's starting to happen.
Follow @newbloomworld to be on top of the Fashion Health curve.
day 3 sharing plastic-free brands: @oddobody
Here's our read: 95 health score
Scanned products: 37
Materials used on average:
> organic pima cotton 95%
> organic cotton 5%
what brand should we cover next?
Plastic-free activewear - @livetheprocess
Here's our read: 95 health score
Scanned products: 17
Materials used on average:
> organic cotton 100%
What brand should we cover next?
Plastic-free activewear - @livetheprocess
Here's our read: 95 health score
Scanned products: 17
Materials used on average:
> organic cotton 100%
What brand should we cover next?
Plastic-free activewear - @wayvewear
Here's our read: 83 health score
Scanned products: 9
Materials used on average:
> cotton 100%
> organic cotton94%
> merino wool 75%
New Bloom Studio retweeted
Support more natural marketplaces
Vote with your dollars. It’s the only way to make a real change
Plastic-free activewear - @wayvewear
Here's our read: 83 health score
Scanned products: 9
Materials used on average:
> cotton 100%
> organic cotton94%
> merino wool 75%
We are about to add 100+ products to this category, join for free at toxicfashiondetector.com
Plastic-free activewear - @wayvewear
Here's our read: 83 health score
Scanned products: 9
Materials used on average:
> cotton 100%
> organic cotton94%
> merino wool 75%
join the journey to plastic-free and healthy fashion
hi i'm romina! i'm on a mission to make fashion plastic-free and healthy
i'm currently in peru (where i'm from) researching natural dyes and endangered textile practices
i also built toxicfashiondetector.com to help people find & shop plastic-free clothes (600+ users so far)
i'm bootstrapping my startup @newbloomworld and documenting my journey on X
follow me and drop any questions below!
New Bloom Studio retweeted
day 42 to 49 building newbloom.shop in public
the Amazon of non-toxic fashion
app: 606 users
>back in Cusco for my research on natural dyes, yesterday i spent the whole day with an indigenous textile community who get together twice a year to dye natural fibers and preserve Inca textile traditions. i’m writing a book on Fashion Health where you’ll read more about it
>ToxicFahionDetector.com is growing on users and becoming a strong marketplace to find plastic-free clothing without any paid marketing, purely organic. This week i created an automated email workflow where we share new plastic-free finds so users can easily shop through newbloom.shop
>been using unfair.so for GTM and it has been a super helpful tool to find influencers in the space and interact with similar accounts or people looking exactly for what I’m building. It feels like I hired 10 stalkers sending me accounts I should reach out to.
>i’m a solo founder, been bootstrapping for the past 6 months, but having interested investor calls next week. DM me if you want to invest.
Like and follow to push the algo!
and stay tuned for the next episode.
let’s make the world healthier
days 34-41 building newbloom.shop in public
the Amazon of non-toxic fashion
app: 606 users, 4 subs
> soft launched a new version of our scan cards - more structured processing of product data, claims and certifications. slowly adding lab tests for brands that already have them.
> food and skincare have nutrition labels. why aren't we holding apparel to the same standard, when it's on our most absorbent organ 24/7? that's what our labels are for.
> the lack of data is itself a data point. most brands know how their products are processed. when a chemical wash or dye isn't mentioned, it's usually because it doesn't add value to the product. so our cards will show what data we're missing and give the brand a chance to provide it for review.
> every brand website presents composition, certifications and production details differently, so shoppers hit a wall of marketing language they can't verify + a confusing formatting. our scan cards are also fixing this issue.
> New Bloom Blanks - We're also helping brands make cool polyester-free merch for their teams and launches, this is the B2B side that bootstraps everything else. visit newbloom(dot)shop/studio to book a call.
please follow + like to push the algo
see you next update!
We have nutrition labels for food.
We have full ingredient lists for skincare.
Why aren't our clothes held to the same standard?
That's why I'm building NewBloom. It's time fashion got a real health standard.
We shipped this in 4 hours thanks to the already scanned products in the platform.
Of the big activewear names we've scanned (Lululemon, Alo Yoga, Vuori, Branwyn), not one free of plastic.
Shipped a directory of 100% plastic-free activewear, pulled from 1500+ products scanned in Toxic Fashion Detector
Also added products that are almost there (10% synthetic - 90% natural) with a full toxicity analysis
some of the brands that passed the filter
>@RykerClothing
>@wear_maro
>@wayvewear
>@thepangaia
and more
New Bloom Studio retweeted
Shipped a directory of 100% plastic-free activewear, pulled from 1500+ products scanned in Toxic Fashion Detector
Also added products that are almost there (10% synthetic - 90% natural) with a full toxicity analysis
some of the brands that passed the filter
>@RykerClothing
>@wear_maro
>@wayvewear
>@thepangaia
and more
