@robert_brady

PPC Nerd. SMB Owner. Idaho native.

 Idaho
Joined June 2026
  • Tweets52
  • Following76
  • Followers18
2Media
I'm running into a problem during ad creation of a new Meta campaign where the Ad Setup keeps defaulting to "Use existing posts" after I save my ad (created fully through the usual "Create ad" flow). Anybody else run into this and know how to fix? #ppcchat cc: @AkvileDeFazio
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I really dislike automatic opt-in. If the feature is really that awesome, then they should be able to convince advertisers to use it. @ppcchat
Julie F Bacchini@NeptuneMoonOct 2
In case you haven’t seen the latest Google Ads nonsense - they are adding automatically created promotions! Just in time for Q4! You can opt out, but will be automatically opted in on October 12th, so check your accounts. lnkd.in/p/gKHAsnFu #PPCChat

Why give a discount if someone was already going to convert? Google wants to add discounts to your...

Why give a discount if someone was already going to convert? Google wants to add discounts to your ads, which will 100% impact your performance. Meta already tries to turn this on with every new ad...

linkedin.com
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Looks like Google Ads is making a push to get advertisers using the Search Partner Network (SNP) by offering placement reporting. Good move, but why was this data not available all along? #ppcchat
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Robert Brady retweeted
Melissa Mackey@Mel66Sep 16
My dear friend and mentor @mvanwagner ! Matt encouraged me to apply to speak at conferences way back in about 2008 or so. Matt, I cannot thank you enough for everything Matt Van Wagner shares what's changed, what disappeared and what PPC still gets wrong searchengineland.com/matt-va…

Matt Van Wagner shares what's changed, what disappeared and what PPC still gets wrong

Paid search veteran Matt Van Wagner reflects on 20 years of Google Ads, lost PPC tactics, rising automation and more

searchengineland.com
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I grew up watching Star Trek (thanks Mom) and transporters seemed like magic. So cool! However, modern day airplanes are pretty dang close. I woke up Sunday morning in Idaho, went to church, spent time with my family and then went to sleep in San Diego so I can go to #heroconf
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Amen! And the options/checkboxes/controls seem to change all the time.
Akvile DeFazio@AkvileDeFazioAug 24
If only when duplicating an ad, it would carry over exactly as you had it in Meta. The enabling of creative enhancements and adding in related media causes so many inefficiencies in set up. And not all "related media" is actually related.
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Okay #ppcchat folks, what opinions do you have about advertising on AppLovin for ecommerce products? Good, bad and ugly appreciated.
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Any #ppcchat folks out there advertising in ChatGPT? What are you testing right now? I've got a client with a couple campaigns running. One is a simple search setup. The other is targeting customer lists. Hoping for some ideas to try out.
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If AI tools can really replace people, it's only a matter of time until they start charging almost as much as the salaries of those people. Enjoy the golden age of AI affordability while you can. #prediction
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Got hacked, but got the username back. Unfortunately, lost all the followers. Here's to a clean slate. All of you #ppcchat folks, please follow me so I can reconnect.
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