Founded in 2019, BDI @ Rotman is the institute leading education and research on innovation management through the application of Business Design.

Toronto, Canada
Joined September 2020
"What is Good Design if not Designing for the Good? Ideas for a Better World" This book brings together the best design projects and insights that have transformed the way we live. Get this week's reading @uoftlibraries or chapters.indigo.ca/en-ca/boo… #businessdesign #designbooks
Our Associate Director visited @IcubeUTM yesterday to share the tools and benefits behind using design thinking with future entrepreneurs in the ideation lab! #businessdesign #ideationthinking #designthinking
The responsible Object: A history of Design Ideology for the Future by Marjanne van Helvert. In the last 150 years of Western design, socially committed design strategies can be found throughout design history. Get this week's reading @uoftlibraries or chapters.indigo.ca/en-ca/boo…
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"Shikake: The Japanese Art of Shaping Behavior Through Design" by Naohiro Matsumura. A design that influences our behaviours by subtle nudging: encouraging a particular desired behaviour. Get this week's recommended reading from @uoftlibraries or chapters.indigo.ca/en-ca/boo…
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Job alert! The Policy Innovation Hub @ONgov are recruiting Senior Policy Advisors and Consultants. Learn more and apply here: gojobs.gov.on.ca/Preview.asp… #businessdesign #torontojobs #rotmanalumni #jobalert
We’ve hit the ground running! Here is a sneak peek of our students in the flagship studio-based course: Business Design Practicum, applying Business Design Methodology to a live case. Stay tuned as we will be keeping you updated on their progress! #businessdesign #innovation
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This week's recommended reading is by @jessnordell. In the book, she weaves gripping stories with scientific research to reveal how minds, hearts, and behaviors change. Get it from @uoftlibraries or: us.macmillan.com/books/97812… #unconsciousbias #customerexperience #servicedesign
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Azadeh Houshmand (MBA'16) is looking for a new member of the Client Experience Design and Insights team @RBC. We encourage Rotman #businessdesign graduates to apply. Learn more: linkedin.com/jobs/view/32116… #torontojobs #hiringnow #designstrategy #rotmanalumni
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All over the world long established design and innovation consultancies are increasingly embracing #servicedesign as a key capacity within their offering. This week's recommended reading by @laraspenin will explain. Get it from @uoftlibraries or here: bloomsbury.com/us/introducti…
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Attention @rotmanschool alumni! @TELUS is searching for a new Director of Customer Loyalty & Retention for its Future Friendly Mobile & Home division. Learn more and apply: careers.telus.com/job/Calgar…
"Innovation is a communication process. It's a dialogue."
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"What needs are they solving or delights are they seeking?"
Dr. Beausoleil's book talk has begun!
In just five hours, Dr. Angèle Beausoleil will be appearing virtually at Rotman to talk about her new book: Business Design Thinking and Doing with guest moderator Elizabeth Pagliacolo. Register now: rotman.force.com/events/s/sp… #rotmanmba #businessdesign
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Rotman Business Design Initiative retweeted
Organizations must maintain close connections with their customers, understand emerging unmet needs and find effective ways to make lives better. Angèle Beausoleil @angelsun on How to Evolve Your Business Through Business Design >rotmanmag.com/S22-Beausoleil @RotmanSchool
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The spring issue of @RotmanMgmtMag features an article by @angelsun on 'How to Evolve Your Business Through #BusinessDesign' Read it now for free, then subscribe to the mag: rotman.utoronto.ca/Connect/R… #rotmanschool #rotmanalum #management #businessschool #corporatetransformation
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"New designs on [a large] scale are intimidating. No wonder many genuinely innovative strategies and systems end up on a shelf somewhere - never acted on in any way." Get this week's recommended reading from @uoftlibraries or: store.hbr.org/product/a-new-… #strategy #innovation
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This month we're spotlighting Ann Olasa (MBA '22), an apparel designer turned business designer. Learn more about her Rotman journey via this interview with Andrew Seepersad (MBA '19, Associate Director of BDI). #mbalife #rotmanalumni linkedin.com/pulse/student-s…
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