Sam Joos (@samjoos_) header
Sam Joos (@samjoos_) profile picture

Director & AI Strategist | Blending 20 years of filmmaking with next-gen AI. | Helping Agencies & Brands scale with AI Video.

Denver Colorado
Joined April 2011
Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)Photo by Sam Joos (@samjoos_)
Gas is illegal. So they race underground. Introducing MOPODS, an original series I've been building. A crew of rejects drains a storm tunnel, throws a rave as a cover and races underneath. Two hours until the water comes back.
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Usually a Super Bowl trailer takes months. @stvdvs1 and I did it in 14 days. 🏈 Freepik Spaces for real-time collab. Higgsfield & Kling for cinematic motion. 1,000 frames. 2 weeks. Total creative control. The future of production is here. 👇 #AIFilm #SuperBowlLX
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From heavy grime to a vibrant fever dream. Visualizing Somnira's latest was a visceral, unhinged dive into the neon heart of resilience. Directed and Created by yours truly. It was an honor to build this world. Killer song production by Joseph Lobato.
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A Hall of Legends. A rising battlefield. Seahawks vs Patriots! 🎞️@samjoosAI @stvdvs1 🏢 @AI_AD_STUDIO @north_of_real 🔊 @2WEImusic @IamBlackway #SuperBowl #SuperBowlLX
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The "Cocktail Party Effect" has finally been solved by AI. Meta SAM Audio doesn't just process frequencies; it understands meaning. You type "guitar" or "speech," and it isolates the sound by intent. Audio editing is shifting from damage control to pure creative choice!
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AI is the biggest wealth transfer in creative history. 💰 @Artlist_io 2026 Report: 87% of pros use AI. The studio is now "in the box". "Aesthetic Inflation" is the new baseline. The win? Taste + Direction. Join the future at AI Ad Studio. Link in bio.
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Hollywood is in trouble. 🎬 @invideoOfficial just dropped "Performances" and the fidelity is insane. You capture the real acting, then AI swaps the rest. The lip sync is actually legit + real, raw, deep human emotion! Reply "PINEAPPLE" and I'll DM you the breakdown.
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The Silent Era of AI is dead. 🚨 Kling 2.6 just dropped with Native Audio, and it’s giving Google Veo 3 a serious run for its money. The battle for native audio dominance has just begun. Are you sticking with Veo 3.1 or testing Kling 2.6 workflow?
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AI video just hit the fast forward button. @LumaLabsAI dropped a breakthrough called TVM. It cuts generation steps from 100 -> 4. That is 25x faster. We are approaching real-time generation for massive 10B+ parameter models. Rendering as fast as you type is coming. 🤯
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The music industry just stopped fighting AI and started building it. @warnermusic x @StabilityAI = New ethical tools for creators. Lawsuits ➡️ Licenses. Musicians: Are you trusting these tools, or sticking to the old way? 🎹 #AI #MusicBiz
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Meta’s SAM-3 is insane! 🤯 Instantly mask and track ANY object in video just by TYPING what you want. It also turns 2D images into full 3D models. Solves hours of rotoscoping. P.S It's going open-source. Prepare for a massive AI editing upgrade across all tools! #MetaAI #VFX
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The Ad Industry is COOKED. 🍳💀 My take on this commercial made by Simon Meyer with Nano Banana Pro. Here is the hard truth: AI doesn't replace directors with vision. It replaces the filmmakers who refuse to touch the tools. Vision + AI = Superpowers. ⚡️
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Google Gemini 3 Nano Banana Pro just dropped. 🍌 It solves the 2 things holding AI video back: 1. Consistency (14 ref images + Deep Thinking) 2. Liability (Full IP Indemnification) You can finally lock in a client's brand kit without fear of hallucinations or lawsuits.
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Recently @elevenlabs just announced Image & Video generation. The Audio King is coming for the visual throne. The new reality: Idea ➡️ Images➡️ Video➡️ VO➡️ Export. All in one tab. Runway, LTX, and Adobe are officially on notice. The 12-app workflow is dying.
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Your "I don't have a budget" excuse is officially dead. I had this Guy Ritchie-inspired script in a drawer for over 10 years. This month, I made it. Solo, in AI. The hardest part was (of course) character consistency, I've finally cracked the code. This changes everything!
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Another absolute AI gem!
SORA: Generate an 80s toy commercial about Diddy toys
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LOL AI win of the day!
I asked SORA 2 to create a 90s Toy Ad of Epstein's Island.
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Just dropped a new AI-powered commercial for 4 Patriots Prepping doesn’t have to mean doom & gloom, so we leaned into comedy. Built 100% with AI tools (minus the script).
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Told a 50-year story in under 90 seconds. Built with AI, driven by real emotion. A spec ad for Triumph. about freedom, fatherhood, and rediscovering the ride. Still here. We are for the ride.
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