Every time a customer chooses a competitor, there's something worth learning.
Was it the price?
The reputation?
The features?
The timing?
Losing a sale can reveal what your marketing or product needs to address.
Santosh retweeted
In the past, developers were limited by how quickly they could write code.
Now, they're increasingly limited by how clearly they can think.
Santosh retweeted
What's a marketing tactic that works for big companies
but makes little sense for a solo founder?
Santosh retweeted
The best sales advantage for a solo founder isn't a clever script.
It's the ability to learn from customers and change direction quickly.
Santosh retweeted
If AI can write code, explain it and debug it,
what exactly should a computer science student focus on learning in 2026?
If AI can write code, explain it and debug it,
what exactly should a computer science student focus on learning in 2026?
In the past, developers were limited by how quickly they could write code.
Now, they're increasingly limited by how clearly they can think.
The best sales advantage for a solo founder isn't a clever script.
It's the ability to learn from customers and change direction quickly.
Santosh retweeted
Want better testimonials?
Don't ask customers to describe how amazing your product is.
Ask what they struggled with before using it and what changed afterward.
Specific answers make stronger proof.
Santosh retweeted
What's harder for you as a founder?
• Cold outreach
• Posting consistently
• Asking people to pay
• Dealing with rejection
Santosh retweeted
The internet makes it easy to learn from successful founders.
But don't ignore founders who are just one step ahead of you.
Their advice might be more relevant to your current problems.
Santosh retweeted
You can have thousands of followers and still struggle to sell.
Attention creates opportunities.
Trust, relevance and value help convert them into customers.
Want better testimonials?
Don't ask customers to describe how amazing your product is.
Ask what they struggled with before using it and what changed afterward.
Specific answers make stronger proof.
What's harder for you as a founder?
• Cold outreach
• Posting consistently
• Asking people to pay
• Dealing with rejection
The internet makes it easy to learn from successful founders.
But don't ignore founders who are just one step ahead of you.
Their advice might be more relevant to your current problems.
