The content, creative, and comms agency for frontier finance
Global
Joined August 2022
- Tweets208
- Following13
- Followers3.1K
- Likes478
SCRIB3 retweeted
Excited to be on the ground at Consensus Miami! Looking forward to connecting with clients, a few of my peers at @scrib3_co, and innovators here at one of the premier Crypto and DeFi conferences in the world.
SCRIB3 retweeted
it's easy to feel bogged down by the frauds, hacks, and scams we see on the daily. but remember: you're here for a reason.
invest in the people and projects you trust. 🤍 @scrib3_co
SCRIB3 retweeted
The DeFi industry is facing a trust crisis.
But Tylenol faced the same problem in the 80s and their brand became stronger because of it.
I wrote about how they rebuilt trust through strategic comms, what DeFi can learn from it now + more.
SCRIB3 retweeted
We wrote a crypto marketing "hits and misses" for Q1 2026.
It talks about @coinbase's latest campaign, @binance gettin weird on TikTok, @generalbreadco's pre-launch, etc.
Check it out!
SCRIB3 retweeted
This has always been true. The frothy bull market just let people float by.
The marketers who win in crypto aren't the ones who just understand the tech best (that's par for the course)
It's nice to see a few crypto companies in the space start to invest more in brand building and in doing what successful companies have been doing for decades
i think crypto marketing is going to change quite a bit soon
"interning" is dead and shitposting gets old fast when the market isn't turbo sending
believe there will be major shift toward substance and narrative building
marketers who have a deep understanding of the tech, dogfood their products, and are in tune with ecosystem/builders are best positioned to win
SCRIB3 retweeted
During @blockworksDAS NYC, Aptos Labs' CBO, @SolomonTesfaye_, sat with @scrib3_co's CEO, Jeremy Berrington, for a fireside chat on RWAs with @Aptos at the forefront of this new era of onchain finance.
Watch 'From Issuance to Trading: The Onchain Lifecycle of Real World Assets.'
SCRIB3 retweeted
LIVE from @blockworksDAS in NYC 🗽
Aptos Labs' CBO, @SolomonTesfaye_, alongside @scrib3_co's CEO, Jeremy Berrington, in their fireside chat covering all things RWAs.
The new age of the digital economy is in motion with @Aptos center stage.
SCRIB3 retweeted
Missing: Brands that make us feel something.
Texas got the first @scrib3_co poster. Where to next?
SCRIB3 retweeted
You don’t need to be an established company to invest in your brand
All the best companies started early — building consistent voice, visual identity, and slogans that create emotional connection that persists beyond market cycles
SCRIB3 retweeted
Brands should first and foremost be TRUTHFUL. Consumers can sniff out a fake-feeling brand instantly.
In the age of AI slop, truthful & human brands are going to win.
Good brand strategy isn’t about doing the most. It’s about doing what makes sense.
@samanthajmarin, our VP of Digital, explains why ↓