I am a digital evangelist, a husband, a father to two great kids, and a passionate Bay Area sports fan. @GapInc
San Francisco, CA
Joined April 2009
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John Strain retweeted
.@Gap Launches Gamified Collectible Experience to Activate Community, Creativity and Self-Expression
#CleanNFT Built on @Tezos
gapinc.com/en-us/articles/20…
#Tezos #BlockchainEvolved
"We believe the better experience is a personalized offer — more of a whisper intended specially for you and targeted for your needs and interests." —@strainer1, Gap Inc.
prtcl.com/bt_shopping
Proud of the work Gap Inc. is doing to support safe return to work.
Gap is now selling face masks directly to employers bloomberg.com/news/articles/… via @business
👉 A record $136B in predicted U.S. online sales
👉 A shorter window between #CyberWeek & Christmas will push consumers to #shop earlier & via new channels like #mobile
Check out all our predictions for the holiday shopping season. sforce.co/2opLxTX
Full omnichannel implementation is a reality for only 14% of European retailers. What’s holding them back? And what can we learn from retailers doing it right? Read the latest @salesforce @CoresightNews research: sfdc.co/OmnichannelRetail
Introducing Salesforce Consumer Goods Cloud, built to enable field reps to transform #retailexecution to ensure the right product gets to the right store at the right time. salesforce.com/company/news-…
Great long-form piece on the growth of the activewear industry in recent years and the brands that are winning consumers' wallets. Interesting to see brands like Pink and Old Navy high on the list ... @CaraSalpini bit.ly/2lBTXWJ
Relationship building? The tables have turned: Shoppers expect brands to come to them and anticipate their needs faster than ever across a variety of communication channels. Is your brand prepared as the holiday season approaches? sforce.co/32cvUh4
A retail comeback story to remember. Great look into how @Target turned itself around by investing in the in-store shopping experience. NOTE: "Omni-Channel" touches both digital and physical bit.ly/2ZjomeW
Nike is the latest brand to roll out a #subscription business model, starting with a sneaker subscription for kids. The brand spent 2 years testing out the model. Love the idea of a shoe sizing chart on a magnet. reut.rs/31CbcXR
#ICYMI: @bamezaga outlines how #AI can power the #retailshopping experience for your customers. sforce.co/2Z8EyPO
Great insights from @BusinessInsider on the current trajectory of #omnichannel #retail strategy adoption. One of the biggest takeaways: #BOPIS is expected to hit 90% retailer adoption by 2024. bit.ly/2L5tihm
For many retailers, @BestBuy included, the holiday season is a critical component to hitting the company's annual revenue goals. This post
shares tips for ensuring that the holiday shopping season for your brand goes off without a hitch: sforce.co/31p6fBu
Great insights from leading minds in the DTC space, including @Salesforce customer @Visible.
How have #DTC challenger brands like @MeUndies, @universalstand, @andpizza managed to break through the noise? ⚡ Here are 8 #success tips from the founders themselves: adweek.it/2LRSR5c
Great piece by @Joanna_Beerman on the importance of curating holiday-specific, #SEO optimized content in order to help shoppers find the gifts they're looking for this #holidayseason. sforce.co/2SUqFPG
82% of #consumergoods leaders say their biggest investments in the next three years will be in first-party consumer data and digital customer service support. Are these the top priorities for your brand? sforce.co/2Y3pGlA
Hey #retailtwitter, what unique experiences does your store bring to the customer? I'm interested to hear what retailers are doing differently.
Great to see how Conagra is using tech to modernize. To learn more about how @Salesforce is helping this transformation read more here:
salesforce.com/company/news-…
Mindy Simon, chief information officer at @ConagraBrands, is helping the 100-year-old company quickly capitalize on trends as the packaged-foods industry comes to grips with changing consumer tastes >>>
wsj.com/articles/cio-helps-c…
85% of purchases were made in stores last year during "Cyber 5," according to @DC360_Official. As brands work to finalize holiday #retail strategies, having a plan to capture the data of in-store shoppers for future digital outreach is critical. bit.ly/2XLbX3j