📚 I'm taking pre-orders for my new book starting today: 𝘐𝘥𝘦𝘢 𝘵𝘰 𝘛𝘳𝘢𝘤𝘵𝘪𝘰𝘯: 𝘚𝘵𝘰𝘱 𝘉𝘶𝘪𝘭𝘥𝘪𝘯𝘨 𝘚𝘢𝘢𝘚 𝘕𝘰𝘣𝘰𝘥𝘺 𝘞𝘢𝘯𝘵𝘴 𝘪𝘯 𝘵𝘩𝘦 𝘈𝘨𝘦 𝘰𝘧 𝘈𝘐 Sixteen years ago, I wrote 𝘚𝘵𝘢𝘳𝘵 𝘚𝘮𝘢𝘭𝘭, 𝘚𝘵𝘢𝘺 𝘚𝘮𝘢𝘭𝘭 for developers with a day job and an itch to build something of their own. Since then, my books have sold more than 100,000 copies. 🤖 A lot has changed since 2010. AI lets you build software in an afternoon that once took months. But it doesn’t stop you from building something nobody wants. It just lets you do it faster. 💸 Finding a problem people will pay to solve. Talking to customers when you’d rather be coding. Getting strangers to give you money. Those parts still take work. And another weekend of prompting doesn't make them go away. So I wrote the book I’d hand a founder starting from zero today: ✅ Sixteen more years of launches, wins, and expensive mistakes ✅ More than 240 SaaS investments ✅ Everything I’d tell you before you disappear into a month-long building spree Derek Sivers wrote the foreword. His verdict: “This is now the ultimate current authority on the subject, updated for a very different world.” 🔥 Available for pre-order today (and get several bonuses only if you pre-order). Grab your copy at the link below 👇 Whether you buy a copy, give this a RT, or both, I appreciate your support 🙏🏻

Yup. Especially the entrepreneurs I see posting a lot on social media. One of the most important things we do with @tinyseedfund companies is try to steer them away from the fake work Laura is talking about.

What should I talk about at MicroConf Iceland this fall? I’m looking for ideas for a 35-minute main-stage talk. A couple constraints: • No early-stage validation or “how to launch” topics • No AI talks, I’ve covered that ground plenty What are you thinking about these days? What’s a topic you’d want me to unpack? (Even if you’re not attending, the talk will be on YouTube a few months after the event.)