
UXSOW - Exploring and Understanding UX Strategy with @stephanieorkuma Inner tea in newsletter👇🏾
Strategy Land
Joined November 2023
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UXSOW was created with one aim - Help more Nigerians (and Africans!) understand, fall in love with, and build careers in UX Strategy.
We’ve got a
📌 Newsletter
📌 Coaching program
📌 Community
And much more!
Find relevant links in the thread.
Read it yet?🤭 Let us know your thoughts in the comments. If not, what are you waiting for? 😏
New @uxsonwheels newsletter issue out now.
Introduced the concept of RCAs for problem solving in business and UX.
Run, don’t walk, to go and read now🧏🏽♀️
In today's newsletter, @stephanieorkuma talked about how your environment directly influences the quality of your thoughts.
Have you figured out the environment that gives you your most creative thoughts?
If you have, please share with us below 👇🏾😊
If you're yet to read or subscribe, catch up here :
uxstrategyonwheels.substack.…
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Last week, @stephanieorkuma covered integrating business strategy in UX Strategy and led a session on stakeholder interviews. She explained the 5 questions to answer at the beginning of any project and how to conduct a stakeholder interview.
Here's an excerpt from the class👇🏽
Dear UX Strategists: Don't see "This isn't working" as a dead end. See it as a springboard!
Don't be afraid to pivot and explore new ideas.
That way, you'll be on your way to creating great experiences that will bring about groundbreaking results.
Happy International Women’s Day to all amazing women around the world!
#InternationalWomensDay
#IWD2024
We had our first class on Saturday!!!
The UX Strategy Coaching Program with @stephanieorkuma kicked off on Saturday, and the feedback from the students was amazing!
We discussed
📌 What UX Strategy is
📌 How a UX Strategist typically handles projects.
Then had some QnA!
For your product not to give users a bad experience, pay attention to even the smallest details.
"Good experiences are made up of small decisions on even smaller aspects of a design that ensure users enjoy frictionless interactions with our products." - Stephanie Orkuma
"If a user is having a problem, it’s our problem." - Steve Jobs
As a UX Strategist, your role doesn't end with putting out products. It extends to ensuring that your users have no problem using the product. Until that is achieved, you're not done yet.
Ready for some newsletter nuggets😃?
In today's issue, we discussed ways to train yourself to spot good, bad, and ugly experiences. Let's have a look👇🏽 :
1. Audit products often: Run detailed audits on different products using the usability heuristic evaluation...
This process will help you train your mind on how to understand and spot different experiences. If you're yet to know about usability heuristic evaluation, learn more about it here : interaction-design.org/liter…
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Congratulations!! 🥳🥳See you in class🚀🚀🚀
Got this yesterday 💃🥳. Thank you @stephanieorkuma @uxsonwheels for this opportunity 🥳
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Congratulations!!🥳🥳
See you in class🚀🚀🚀
Got this yesterday 💃 🎉. Thank you so much @stephanieorkuma @uxsonwheels for the opportunity ☺ ☺.
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Congratulations!🥳 See you in class🚀
I was so happy when i saw this e-mail from @uxsonwheels @stephanieorkuma
Thanks for this opportunity
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Congratulations!😃🥳🥳See you in class!🚀🚀🚀
I got this mail and chuckled, wiggled and giggled.
Here's to progress 💃🏽💃🏽💃🏽
Thank you @stephanieorkuma
😅it's your energy for us!
Congratulations once again🥳 see you in class! 🚀🚀
I was sitting when I went through my email and the next thing I was screaming and showing my clueless parents my weird happy dance 😂💃
Thank youuu @stephanieorkuma @uxsonwheels
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We're so excited to have you!! See you in class🚀🚀🎉
Time to learn more about UX Strategy
Thanks @stephanieorkuma @uxsonwheels
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Your primary goal as a UX Strategist is to improve the overall product experience for your users while hitting your business targets.
Let's see what a good user experience does for your business:👇🏽🧵
"Products that stand out make lives easier in some way, even if that way is simply ensuring people don’t want to scream when they use said product." - Stephanie Orkuma
As a UX Strategist, it is your duty to ensure that users have a pleasant experience while using your product.

















