Sr. Director of PM @googlechrome, growing the web in the age of AI. Previously co-founded Thunder, acquired by @Walmart. My views only!
Joined May 2008
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Victor Wong retweeted
48 hours after launching 1.0, Modern Web Guidance is the #1 trending repo on GitHub 📈
Thank you to the thousands of web developers, and our partners across Firefox, MDN, Edge, and community contributors, who are helping move AI coding agents onto modern, accessible, Baseline-supported web primitives.
If you haven't tried 1.0 on your codebase yet:
Install the agent skills: 'npx modern-web-guidance@latest install'
Audit an existing codebase: 'npx modern-web-guidance@latest legacy-scan .'
Check out the repo on Github → goo.gle/4zoi7Dv
Victor Wong retweeted
My research with @garjoh_canuck and @GuZhengrong on retargeting and privacy got featured by @adexchanger. Check it out! adexchanger.com/privacy/paap…
Victor Wong retweeted
“There’s been a lot of focus on retargeting, we wanted to focus on prospecting as the other big use case for advertisers. So, we’ve been able to run prospecting campaigns successfully…”
Despite delays in cookie timeline, Yahoo tests Privacy Sandbox with 10 advertisers. adage.com/article/digital-ma…
Victor Wong retweeted
1/ Over 90% of the use cases identified by the @IABTechLab Task Force are in fact supported by Privacy Sandbox if the ecosystem is willing to evolve towards privacy. Other use cases in the report directly undermine privacy. Read our full response: developers.google.com/privac…
Victor Wong retweeted
The Sandbox Episode with @alextcone from Google.
⏲️ Latest timelines
🔧 Hard technical questions
🧨 Breakdown of the IAB's criticisms
Spotify: open.spotify.com/episode/0hl…
Apple: podcasts.apple.com/us/podcas…
Victor Wong retweeted
The analysis might let perfect be the enemy of good as the industry races to find solutions for cookie deprecation before the end of this year. adweek.it/3UCBd8l
Victor Wong retweeted
IAB Tech Lab published a report on Privacy Sandbox today, and I wanted to share the team's POV:
- We always welcome input from the industry, however, IAB Tech Lab’s report includes dozens of fundamental errors, inaccuracies and instances of incomplete information.
- While we’re disappointed that IAB Tech Lab released the report in this state, we’re encouraged by the many IAB members who are actively building solutions using the Privacy Sandbox APIs.
- We look forward to partnering with the IAB Tech Lab in transitioning the industry toward more private solutions.
And we'll be publishing an in-depth technical response next week, so stay tuned for more.
Victor Wong retweeted
You're a liar. You don't know what Google's Privacy Sandbox is.
I talked to Google's Victor Wong to get you some help
open.spotify.com/episode/221…
Victor Wong retweeted
Last night leaders from @Yahoo, @dotdashmeredith, @GroupMWorldwide & @IndexExchange shared advice with peers building on Privacy Sandbox. This advice resonated: “Our north ⭐️ is to embrace change”
But not all feel this way. We wanted to address some objections we’ve heard here: privacysandbox.com/news/read…
Victor Wong retweeted
The Privacy Sandbox is complicated! Check out this deep dive, and note that the Protected Audience API does allow for cross-site frequency capping and that publishers can, indeed, use Prebid and OpenRTB together with the Protected Audiences API. Good times.bit.ly/46LvJL2
Victor Wong retweeted
Google is killing the cookie, and it could transform the digital economy. At lot of people aren't happy about, but Google thinks they should be. I talked to Google's @vkw, who gave me for an unprecedented look at the project they call "Privacy Sandbox" gizmodo.com/google-chrome-co…
Victor Wong retweeted
Study: Cookies’ Low Match Rates Cost Ad Tech Millions. Moving Off Cookies May Be The Answer. adexchanger.com/content-stud… @AdExchanger
Victor Wong retweeted
Ad targeting has gotten so good that I now consider new ads an opportunity for self-reflection. (What have I done that makes me the target audience for this product/service?) It’s big data as therapy.
Victor Wong retweeted
User plays Candy Crush >> the App pings users’ location coordinates to an ad company >> that company sells your location data to federal entities >> who don’t have to get a warrant because data is for sale. @ByronTau @RonWyden wsj.com/articles/irs-used-ce…
Victor Wong retweeted
Everything @benthompson writes is worth reading, but this one is a must-read. stratechery.com/2020/dust-in…
Victor Wong retweeted
His wife has repeatedly suggested he write more positive news on his website, and while he is trying to do that, he said he has “to remind her the site is called Layoffs.fyi, not layoffs and kittens at FYI,” said Roger Lee. via @BizRinker bizjournals.com/sanfrancisco…
Victor Wong retweeted
New Sanders tax plan would really screw over a lot of startup employees -- would tax options at vest, rather than at exercise.
Many employees would be unable to pay -- forcing them either to give up options or take out loans.
wsj.com/articles/bernie-sand…
Victor Wong retweeted
Bernie's refusal to let Bloomberg help him if nominated is a sign he's not just pretending to be crazy nymag.com/intelligencer/2020…
