Scott Hawksworth (@worthhawks) header
Scott Hawksworth (@worthhawks) profile picture

Adventures in Digital Marketing

Chicago, IL
Joined March 2013
Photo by Scott Hawksworth (@worthhawks)Photo by Scott Hawksworth (@worthhawks)Photo by Scott Hawksworth (@worthhawks)Photo by Scott Hawksworth (@worthhawks)Photo by Scott Hawksworth (@worthhawks)Photo by Scott Hawksworth (@worthhawks)Photo by Scott Hawksworth (@worthhawks)
What does it take to achieve consistent growth? 🤔 Whether it's growing wealth through investing, or growing a brand, you need a system. I joined @billykeels to discuss this & @WealthChannelco's community of high net worth investors. 👉 Full episode: youtube.com/watch?v=XJ5iRWeH…
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Leveraging platforms like @YouTube and @LinkedIn is ESSENTIAL to building audience and community digitally. Thanks to @streetsmart_pod for inviting me to discuss @WealthChannelco's strategy & my thoughts from 15 years of digital marketing. 👉Listen: streetsmartsuccess.com/312-u…
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Alts Expo May 2023 by @WealthChannelco is well underway! Here's the behind-the-scenes view from my battle station. Virtual events like this are essentially a marketer's super bowl. 😎 🎥 #b2bmarketing #marketing
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Consistency is one of the MOST underrated keys to any digital marketing strategy. 1. Stick to the schedule (posting, emailing, etc...). 2. Give it time to run. 3. Evaluate then adjust. Excessive pivoting & inconsistent execution is running in circles. #DigitalMarketing
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ChatGPT and other AI tools are impacting many industries. I want to know... marketers, are you actually using these tools as part of your workflow? #marketing #ai #chatgpt #b2bmarketing
0%Yes.
50%No.
0%No, but open to trying.
50%I'm testing it out.
4 votes • Final results
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Big thank you to @whitney_sewell of Life Bridge Capital for having me on The Real Estate Syndication Show to discuss organic marketing strategy, and LinkedIn specifically! #linkedin #digitalmarketing #organicmarketing #b2bmarketing lifebridgecapital.com/2023/0…
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Good tips here from @sojourn_solns! ChatGPT continues to make waves in marketing circles, but it's important to understand how to get the most out of it. Remember, especially with #AI, "garbage in, garbage out" #ChatGPT #b2bmarketing resources.sojournsolutions.c…
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Making tired jokes after the 3rd or 4th ignored cold sales/marketing email is a waste. Ex: "I've called and emailed for weeks, & I can only conclude that you've been swallowed by a pack of wolves" No response? Focus efforts elsewhere. Cut the hacky copy. #email #b2bmarketing
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Looking forward to our next event for accredited investors! Events like this take a lot of work on production and marketing to put together, and it's always a treat when it comes together. #investing
Looking for quality alternative investment offerings to add to your portfolio? Registration for Alts Expo by WealthChannel is now open. 👉 Register Here: wealthchannel.com/events/exp… The online event takes place on Thursday, May 4th... just four weeks away! #investing #alts
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Leading with a giving hand is one of the best direct B2B marketing strategies out there. 1. Provide value. Promote their brand. Offer a thought leadership opportunity. Give them a piece of content. 2. Connect. The value you provided is the beginning of a new business relationship. Treat it as such. 3. Follow up. What other ways can you work together? What else can you do for this individual/company? 4. Sales or Larger Partnership. If all is going well, this is the end step. It all starts with giving. People and organizations remember value. Relationships grow from there. #b2bmarketing #sales #marketing
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Was just interviewed by @whitney_sewell on The Real Estate Syndication Show all about my adventures in #b2bmarketing, especially on @LinkedIn. Even had a chance to talk about parenthood and the power of waking up early. Looking forward to the episode coming out!
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I'll be cohosting a twitter space with @AndyHagans to discuss the #TrumpIndictment news and its potential impact on investors in about 15 minutes. Hope to see you there! xitter.gq/i/spaces/1OdJrzAVnAYJX
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The marketing tools you use impact effectiveness, workflow, and are critical to success. I've found familiarity with many tools, and deep experience/knowledge on a few pays huge dividends. Thanks to @shane_barker for putting this list together! #b2bmarketing #marketing #software shanebarker.com/blog/b2b-mar…
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Are you making it easy for businesses to share your content? 🤔 Curate your materials for sharing: 1. Provide social media links. 2. Offer suggested copy. 3. Makes files easily accessible. Less work to amplify = more likely to actually do it. #b2bmarketing #marketing
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When something doesn't work out, being too hard on yourself will stand in your way. ... You'll be hesitant to try again. ... You'll take fewer risks. ... Your attitude will be clouded. Don't let that happen. Take the lessons and grow. Great clip! #growthmindset #marketing
Starting a business, or doing a deal, usually isn't easy. Social media is full of people sharing their success. Sharing failure? Less so. @hgtv star @tarekelmoussa shares why failing is part of the process. Don't beat yourself up! #entrepreneurship #investing #growthmindset
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Reminder: Engagement is the MOST important metric to judge the success of an event or digital marketing campaign. If you draw a lot of eyeballs but no engagement, then something went wrong. Reach is nothing without it. #b2bmarketing #digitalmarketing #engagement
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Excited to publish the first edition of my new LinkedIn newsletter! Subscribe to follow my adventures in B2B marketing, organic growth strategies, and startup life. #b2bmarketing #linkedin #marketing #b2b linkedin.com/pulse/why-podca…
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I'd be so interested to produce an episode on this! #SiliconValleyBank
VC friends - anyone want to come on the show to discuss the Silicon Valley Bank situation? Feel free to DM. $SIVB #venturecapital #vc #SiliconValleyBank
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Officially settled in here at the Blue Vault Bowman Alts Summit! Surprisingly it's my first time EVER in #Atlanta. Stop by the @WealthChannelco booth and we can chat about our shows, events, and bringing more awareness to alternative investments. #alts #b2bmarketing
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