I'm only Humanz afterall. Somewhere between Jozi and NYC.
Johannesburg, South Africa
Joined February 2010
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In hindsight, Multiplicity was maybe the best movie about 2020s #AI . Way ahead of its time.
I often get asked, "What is Humanz?" which as the CMO of the company sometimes feels like failure. I'm proud of this little video which finally answers this simply. To me @humanz is about about creating opportunity and rewarding the best. What is Humanz to you? #behindHumanz
Fantastic article by @KopanoShimange with practical advice for marketers wanting to actually drive sales from influencer marketing
m.bizcommunity.com/Article/1…
Meet Frikkie, the AI online crypto advisor. I created him using CallAnnie.ai. Been playing around with AI language modes to see how much personality they can be given. This one here is pretty brutal. #ai
And yet he developed other opinions and personality traits. Check what he answered when I asked him “who are your role models?” and whether Elon Musk should be elected president.
Last one, I asked “what do you think of the second amendment” and then the same question about abortion. I didn’t train him on the answers. #ai
One of the many exciting new features coming out on Humanz. Putting the AI right back in the middle. Stay tuned for more soon. #influencermarketing #ai
Pierre Cassuto retweeted
Prediction for 2023? It will be the "year-of-the-squad" in SA, with brands committing to long-term always-on deals, meaning more steady income for top creators and being able to focus only on the brands they truly love.
Pierre Cassuto retweeted
The top earners on Humanz globally make more money from affiliate commissions than pay-per-post gigs. We’re starting to see this shift slowly taking place in SA as well.
Pierre Cassuto retweeted
There were many conversations last week about how much influencers really earn in South Africa so we thought we'd share some data… 😊📈
nytimes.com/2022/09/05/arts/… Great article for a great show. Don't miss it.
How can a company like Disney invest so much money in content and so little in a streaming experience that works? Can’t watch a movie without buffering every 20 seconds. Netflix solved it 10 years ago.
My favourite read of this morning with a very valuable business lesson: don't overvalue investment capital and don't follow what everyone else is doing, focus on ROI opportunities & your existing assets.
After 3 days of listening to submissions to the FPB, it struck me that the problem may not be social platforms but the perverts, crooks and idiots (ab)using them. We’d be better of focusing on how we deal with them and improving as a society than ask platforms hide them better.
Great article from @liav_chen on @talkinfluence about how ecommerce brands should frame the influencer marketing opportunity. talkinginfluence.com/2022/07…
#influencermarketing #ecommercemarketing
![How Creator Marketing Transcends Advertising to Drive Commerce - [Talking Influence]](https://pbs.twimg.com/card_img/2115069576493105152/FY0fnwBc?format=jpg&name=800x419)
