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when i was living in LA building ClipHaus from the ground up, i'd constantly see people on social media posting from F1 in Vegas, Miami, and all these different cities everyone getting invited, going to the races, meeting people, having the time of their lives meanwhile i was at home locked in on the business, watching everyone's stories wishing i could experience it myself never got an invite once fast forward to now and we're running the clipping campaign for Coinbase x Aston Martin F1 10M+ views and almost 15,000 clips so far and the funniest part is that some of the same people i used to see posting from these events are now reaching out to ME asking if i can get them in it's honestly insane how things come full circle i went from watching all of this happen on my phone while trying to build a company to actually having our company involved in it sometimes you get so caught up in the day-to-day that you forget to appreciate how much your life has changed this is definitely one of those moments for meappen. seriously proud of what we're building

i genuinely think some brands are so obsessed with getting the cheapest CPM that they forget what they’re actually paying for if you’re selling a product in the US and 90% of your views come from people who can’t even buy it, congratulations, you got yourself a really cheap screenshot for your next marketing meeting lol i’d rather get a brand 2 million views from the right audience than 20 million from people who will never become customers this is why i always tell clients that the cheapest campaign isn’t necessarily the best one attention is only valuable when it’s coming from the right people

Drake, Future, Travis Scott, Loe Shimmy. still pretty surreal seeing those names attached to a ClipHaus campaign lol 12M+ views generated for “YA HIT” and counting. really proud of the team for pulling this one off. grateful we get to work on releases like this. full article on the campaign 👇 einpresswire.com/article/955…

one of the craziest things about building ClipHaus is how much the conversations have changed in just a year we went from having to explain to brands what clipping even was to getting on calls with some of the biggest companies in the world that already have budgets set aside for it and the funny part is we're still having to explain to people that clipping isn't just cutting up podcasts the industry is growing faster than most people realize and i genuinely think we're still early

i've spent the last year explaining to brands that clipping is a distribution business, not just some guy cutting up podcasts in capcut X just built clipping directly into the app and did half my sales pitch for me lol the interesting part isn't even the editing tool it's that anyone can take a great moment, share it with an entirely different audience, and still drive people back to the original creator this is a pretty big moment for our industry and i think we're only scratching the surface of what clipping can become

i genuinely think one of the worst things a founder can do is hire a sales team before learning how to sell their own product you're basically paying someone else to figure out why people should give your company money i still get on sales calls because i want to hear exactly what people think, what they don't understand, and why they might not buy some of the best changes we've made to our business came from conversations with people who didn't even become clients you learn a lot more from getting told no than sitting around celebrating another closed deal

drake, future, travis scott, loe shimmy. all on one record, with ClipHaus handling the clipping campaign. not a bad lineup to have on the roster lol YA HIT powered by @cliphausinc is live on @contentrewards

Martin Garrix absolutely killed it at LIV last night huge thanks to @DuffhuisJip for having us out, what a show might have some exciting things cooking with @MartinGarrix x @cliphausinc 👀

our official @cliphausinc second office @11Miami met @erikcreates and @Builtbybosley at this legendary establishment, and now we're building one of the fastest growing companies in a 40 billion dollar industry together. so we had to rep the homefield

one of the funniest problems i've noticed while scaling ClipHaus is that sometimes our own marketing team is the last to hear about the crazy work we're doing 😂 sales is busy closing operations is busy executing everyone is so focused on their own responsibilities that nobody stops to tell the world what we actually accomplished we're fixing that now but it's funny how you can literally be running a marketing company and still forget to market yourself

one thing nobody really tells you about running an agency is that not every $50k deal is worth $50k early on you see a big budget and you're ready to do whatever it takes to close it then you start realizing some clients will take up 5x the time, 10x the attention, and somehow still find a way to make the entire thing unprofitable lol we've been getting much more selective with the opportunities we take on sometimes saying no to a big deal is the best business decision you can make

i think the word “clipping” makes our industry sound way smaller than it actually is brands hear it and picture some guy cutting up podcasts meanwhile we’re getting independent creators to distribute content to audiences brands don’t already have access to we might genuinely need a better name for this business lol

50M+ views amplifying Gymshark's Onyx launch. grateful for the trust and the team behind that work. the part worth studying is the distribution: how many different ways can you make the same launch relevant to the right audience?

The F&B industry will never be the same because of us. Blessed to be one of the best to do this.