MQU Professor - Consumer Psychology & Marketing research | Stanford Uni Top 2% marketing researcher | Media Commentator | Consultant | Solo-Mum | Views my own
Macquarie University Australia
Joined February 2020
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Professor Jana Bowden retweeted
Failed Australian retailer David Jones will close half its stores in an overhaul aimed at saving the business bloomberg.com/news/articles/…
Professor Jana Bowden retweeted
Business confidence up. Consumer confidence down.
Anyone make any sense of this?
In October 2026 Roy Morgan Business Confidence increased 5.2 points to 81.7, the largest jump this year and is now at its highest for six months since March 2026. #ausbiz
roymorgan.com/findings/10396…
This is a catastrophic day for thousands of employees who now face a very uncertain immediate future.
For customers it signals a changing of the guard in Australian retail.
Pre-announcement #DavidJones was empty. Post-announcement what will this space look like next?
#retail
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Foot traffic up on the weekend at David Jones and gift card promotions being offered to entice spend.
Are consumers at risk?
My comments for @bengrahamjourno news.com.au ⬇️
news.com.au/finance/business… @Macquarie_Uni #retail
A retail expert has been left stunned by scenes at David Jones store over the weekend, as the retailer’s receivers give a major update. Full story: bit.ly/4C681Ka
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Sales uptick for David Jones on the weekend as shoppers race to grab bargains. What a difference a few days make.
My comments @YahooFinance
Re-loading of shelves for Black Friday after big weekend sales.
au.finance.yahoo.com/news/da… @Macquarie_Uni #retail
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Professor Jana Bowden retweeted
Customers flocked to David Jones over the weekend, with visits to David Jones stores and its online site hitting record levels, receivers said.
In a trading update, receivers FTI Consulting said David Jones was talking to brand owners to maintain stock in stores in the lead up to Black Friday sales and Christmas with the support of lender Hilco, reports Eli Greenblat: bit.ly/3ULiV7c
Turns out David Jones, Hornsby was running a Stanley bottle sale which wasn’t a sale.
Absolute scenes.
Hoards of shoppers.
Bait and switch.
One tiny table marked 40% off.
The rest full priced and not signed.
Many disappointed shoppers at the checkout.
#DavidJones #Retail
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Spend $150+ Gift Card promotion at David Jones, Hornsby today.
📌 It’s enticing
But…
📌 Is it fair and ethical to encourage consumers to spend when the gift card is not viable after 30 days?
…and that’s best case scenario if policy does not change.
#DavidJones #retail
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David Jones, Hornsby today. Gift card promotion. Really?
Spend $150 to $600, get a gift card.
1 month to redeem.
📌 DJs already stopped selling gift cards on Saturday
📌 Risky. Customers might get gift cards that are hard to redeem if/when policy changes
#DavidJones #retail
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Did my shop at David Jones, Macquarie which put out sales trestles the good ol’ fashioned way.
Clearance tables reminded me of the early 2000’s - I used to line up outside at my local in SA for the annual sales rush along with half the city.
#DavidJones #nostalgia #retail
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Bowden suggested that the possibility of lower prices could appeal to people looking to make their money go further…adding that she was among those watching closely.
@Macquarie_Uni #retail #DavidJones
seniorsdiscountclub.com.au/t…
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Professor Jana Bowden retweeted
After a dismal week for Aussie retail, experts have detailed how it went so wrong for David Jones and given shoppers some blunt advice.
Nightmare before Christmas for 6000 #DavidJones staff.
📌 Retail job ads up
📌 SEEK job apps at a new peak
My comments @bengrahamjourno @newscomauHQ
“This is the perfect storm and it’s happening at the worst possible time” @Macquarie_Uni #retail
news.com.au/finance/business…
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💰 Customers urged to act quickly on David Jones gift cards
My comments @moneymagaus ⬇️
"Use that gift card right now or risk not being able to claim that cash,"
moneymag.com.au/david-jones-…
#DavidJones #retail
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The sales tables are working to get customers in the door at David Jones, Macquarie
#DavidJones #retail
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Sad period for retail in Australia. My comments @RadioNational 📻
There is a loss to the traditions that we have experienced shopping at department stores over generations.
Dr Robert Crawford RMIT uncertainty + anxiety for staff.
abc.net.au/listen/programs/a…
@Macquarie_Uni #retail
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