#SuperBowl time = #SocialTV time! 60% of fans will use phone as #secondscreen during game ow.ly/IgPk2 via @bcbeat #socialTV
Those engaging w/ #TV & #socialmedia at same time are 50% less likely to change channels during commercials ow.ly/IgPOs #socialTV
#SocialTV Lab research shows #SuperBowl viewers are 5x more likely to use #socialmedia during game ow.ly/IgOKi via @bcbeat
#SocialTV convos driven by linear programming - large audiences tend to share during live #TV, reports @prana9 ow.ly/IbELm
When do #socialTV convos occur? @NielsenSocial data shows within live airing window, 3-hours before or after ow.ly/IbEtt
New study on decline of linear #TV viewing from @Forrester
ow.ly/I7cOm via @businessinsider @larakiara ow.ly/i/8qCHq
RelayTV retweeted
To Buy or Not to Buy: How Increased TV Watching Impacts E-commerce knlg.net/1uy9wHP @whartonknows #SocialTV
How is @NielsenSocial measuring the evolution of #socialTV? @Flobombin talks to @prana9 ow.ly/I3hg7 via@adweek
RelayTV retweeted
CONTEXT for #TV in 2015: For what it's worth medium.com/@BRaVeVentures/te… xitter.gq/WeAreBrave/status/5582… #ott & #vod wars begin!
#TV industry experiencing seismic shift towards #socialmedia, reports @oscwilliams ow.ly/HSMZM #socialTV
#TV & @Tumblr: top posts circulate 15x longer than @Twitter & is better for #socialTV engagement, says @melitakuburas ow.ly/HR4M3
Really? RT @Social_TV_Lab Another reason for #SocialTV ? Staying Home & Watching TV May Reduce Flu Spread livescience.com/49537-stayin… …
New #socialTV study: while watching #TV, Twitter and texts influence what someone will watch the most ow.ly/HNfkA via @adage
New study distinguishes between how Facebook influences #TV viewing vs.@Twitter does, reports @lowbrowkate ow.ly/HNcow #socialTV
New survey shows 77% have engaged in catch-up TV viewing in past month
ow.ly/HJhvc via @IPTVNews ow.ly/i/8lsug
Mark my words - @Snapchat is going to be the big #socialTV platform of 2015, says @KimberleeVDW ow.ly/HExSW via @AdWeek
Tech & Engineering Emmy Award winners include #socialTV & #secondscreen stalwarts @Roku @Tivo, reports @FloBombin ow.ly/HEvJN
RelayTV retweeted
Report: Millennials Stream Comedies, Generation X DVRs Dramas & Other Generational Viewing Generalizations ift.tt/15tl5dI #tv



