Rod Burkert (@RodBurkert) header
Rod Burkert (@RodBurkert) profile picture

I help BVFLS professionals turn the practices they have into the practices they want ... with an assist from AI.

Bisbee, AZ
Joined October 2009
Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)Photo by Rod Burkert (@RodBurkert)
Twice a month, I write a newsletter that helps BVFLS professionals better market, sell, and deliver their services (not value businesses or calculate damages).
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Rod Burkert retweeted
CHINA IS USING AI TO GRADE HOMEWORK WHILE WE'RE BANNING CHATGPT.. it scans notebooks.. grades assignments.. prints feedback with every mistake highlighted -> automatically teachers aren't even touching the papers anymore
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Rod Burkert retweeted
Whenever I feel anxious, I ask myself this question: What if everything works out better than I’ve ever imagined? It’s easy to get caught in a doom loop about the future. Force yourself to see the unlimited potential. The future is much brighter than you think.
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Rod Burkert retweeted
This is one of the greatest photos ever taken by a human…so far.
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Bad WFH assumption: people aren't working Bad WFO assumption: people are working
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Rockin’ iOS 18... On my iPhone 12 Mini.
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Creating value is not enough. You need to capture some of that value. ~ Peter Thiel
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Utterly brutal. Deserves 300,000 retweets.
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Look at that ear. No scar or nothing. It was all staged.
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Remember when email was a blessing and not a curse? When email was part of the job and not the job?
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Your fee isn’t too high. Their problem isn’t valuable enough.
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We will always have an infinite amount of work … But we don’t have an infinite amount of time (or energy).
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You don't need more clients. You need better clients that pay you more money.
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Where does your pricing fall?
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If you are the low-cost provider, most people assume you deliver an acceptable product at the lowest cost—also a desirable position.
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If you price in the middle, you are saying: “We’re not the best, and neither is our price, but both our service and price are pretty good.” Not a very compelling message.
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The amount of energy needed to refute bullshit is an order of magnitude bigger than to produce it. —Alberto Brandolini
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The journey of your BVFLS firm is to get more specific over time. > A more specific practice area > A more specific industry niche
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Last night, I did something I'd never done before. Went to dinner and left my phone in the car. On purpose. The sun still rose this morning.
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