Waffles about sports & marketing 🧇
Sydney, New South Wales
Joined January 2012
- Tweets80
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- Followers159
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Timothy Broxup 🪼 retweeted
With the Tokyo 2021 Olympic Games fast approaching, brands are being reminded of the value of athletes as influencers. New data from Nielsen outlines how brands can maximise partnerships with sporting stars and what metrics matter most. Read: buff.ly/3hmwGl9
Timothy Broxup 🪼 retweeted
@NHL team @SanJoseSharks will start accepting cryptocurrencies #BTC #ETH and #DOGE next season. “It reduces fraud… and fraudulent tickets and merchandise is a big issue in sports” says Sharks president @jbecher #sportstech 🏒
Timothy Broxup 🪼 retweeted
A colleague of mine just published this one sheeter on "the breakdown effect" and how you can properly judge performance of @facebook campaigns.
He does a great job explaining the auction, pacing, and understanding results in a short form doc. facebook.com/business/m/one-…
Timothy Broxup 🪼 retweeted
If I share/tweet this, will it do well? If it doesn't, my account's visibility goes down. If it does, my account's reach improves. That constant question, that pressure... that's The Tyranny of Optimizing for Amplification -- sparktoro.com/blog/the-tyran… -- my latest blog post.
Timothy Broxup 🪼 retweeted
Support your nation at Netball World Cup! Use #NWCNATION & you could win daily prizes! T&Cs bit.ly/1DKfeL6
