Boring Marketing Community

search "black friday" in Meta's ad library. 50,000+ live ads in the US. open one and walk it like a buyer: 1. pick one that's been running a while. the start date is on the ad, and ads that lose money don't last. 2. write down what the ad promises. 3. click through. does the first screen repeat the promise? Graza's lander opens on the same picture as the ad. 4. note what it asks for next: a quiz, an email, the card. that order is the funnel. 5. save it. ads that only ran in the US leave the library once they stop. do 10 of these, then hand your notes and your client's offer to your coding agent. it's the same walk my agents do for Boring Funnels, one funnel a week. the best funnel class of the year closes when the sale does. if you can't say why a page is built that way, don't copy it.

a site an agency would've charged $10k for now takes one prompt. so a beautiful site doesn't set anyone apart anymore. everyone can have one. what still takes work is the page that gets someone to sign up or call. build that, then make it pretty.

your timeline says there are no businesses left to start. Main Street doesn't know your timeline exists. the agent demos, the MCPs, the vibe coding. a lot of it is people in AI selling to each other. a local business owner just wants the phone to ring. the test: call 10 local businesses this week, or walk in, and ask how they use AI agents. i'd bet most have heard of them and very few know what they'd do with one.

4 steps i'd follow to sell AI services to a local business: 1. find a boring business with big tickets and bad marketing 2. don't sell it as AI. sell more booked jobs 3. build the funnel with agents, in days or hours 4. set up a loop so you test and improve the offer every week nobody's DMing the septic guy. start with step one. bad marketing is what qualifies them.