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David Stanton

@dstanton207

Communications lead for @GfK in North America -- focused on #martech, #storytelling, #MRX, #innovation, #bigdata ... relishing this moment

 New York, NY
gfk.com/en-us
Joined January 2009
  • Tweets1.3K
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  • Followers227
170Media
Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)Photo by David Stanton (@dstanton207)
Atlas is delighted to share the launch of our brand-new website! We have made the site simpler to navigate and more engaging visually, with a focus on people, insights, and problem solving. Take a look! hubs.li/Q02m5gQk0 #Website #NewWebsite #AtlasSystems
Image from Atlas Systems (@AtlasSystemsInc)
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Great to see @Automotive_News covering our #vehicle #outofstock data, showing that younger #intenders are more affected by the #chipshortages. Our @GfK #AutoMobility research touches over 20K #verified intenders every month. autonews.com/sales/chip-shor…

Chip shortage hits young vehicle consumers hardest, study shows

Young consumers' purchase plans were swayed the most by the lack of vehicles to choose from, according to research from GfK AutoMobility.

autonews.com
Great to see my @GfK #content colleague @HayleySelby presenting this morning at The Content Marketing Association breakfast on #B2B content trends and best practices #contentstrategy #contentmarketing #B2Bcontent #b2bmarketing #digitalmarketing the-cma.com/cma-events/conte…
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Content is a core element of #brands -- here is a great starter piece on #emotional #branding from KC Karnes at @CleverTap! #contentmarketing #contentstrategy #digitalmarketing clevertap.com/blog/emotional…
What is Emotional Branding and How to Use it Effectively

What is Emotional Branding and How to Use it Effectively

Emotional branding helps to connect your customers with your brand by appealing to your user’s ego, emotional state, needs and aspirations. Understand best practices for introducing emotions to your...

clevertap.com
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Great to see Josh Wanderman of @GfK featured in a new @Dealerscope article on #notebook #sales #trends ... The story from @jqontech draws heavily on our global #POS data, as well ... Kudos! dealerscope.com/2021/05/desp…
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U.S. consumers anticipate 'muted' holidays including less travel and gift purchasing, per #GfK, reports #TanyaGazdik bit.ly/2RTuJAn @GfK #masterthecrisis
Marketing Daily - Top of the News: U.S. Consumers Anticipate 'Muted' Holidays

Marketing Daily - Top of the News: U.S. Consumers Anticipate 'Muted' Holidays

In a potential sign of this year's economic troubles, 19% of U.S. consumers reported that they simply "will not be shopping" for the holidays.

mediapost.com
Be sure to listen to new @GfK Consumer Life insights about #Moms in these challenging times … Podcast Episode 34 with @JolaBurnett and @MarketingtoMums – Mothers and Covid19 marketingtomums.com.au/podca… #COVID19 #masterthecrisis
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Great to see @MediaPost and @mp_joemandese cover news of renewed #MRC #accreditation for the Survey of the #American #Consumer from @MRI_Simmons and @GfK … #MRC seal of approval is the ultimate proof of #quality uality in consumer #research tinyurl.com/rzh3fyt
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Great to be attending the first 2020 @the_ARF Salon, on #SuperBowlLIV #advertising responses ... with @hugeinc @HorizonMedia @VMLYR and @jpoggi of @adage ... All sponsored by @GfK 😊
Image from David Stanton (@dstanton207)
Image from David Stanton (@dstanton207)
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Subscribe to the @GfK North America podcast today! We will be talking about #auto #tech, #dark #marketing, #Millennials, and much more …
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Gearing up for our #NextGen Data Science #Hackathon #Competition next month -- we are offering #students @GfK #Auto #Tech #Insights #data for their prep work ... The #undergrads will be vying for a $5,000 grand prize! Get involved today! tinyurl.com/vkoqbjb
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Great to see @MediaPost and @mp_joemandese cover our announcement of a breakthrough #partnership between @MRI_Simmons and @fourthwallmedia -- bringing our great profile data to advanced-TV planning tinyurl.com/whcg22t – at Manhattan, NY
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At @NRFBigShow — #retailers need to empower today’s #control-oriented #consumers — help them be in charge of their worlds — @GfK Rachel Bonsignore @NRFnews @IBM
To stay relevant for today’s consumers, #brands and #retailers need to consider whether their actions are #ethical — in terms of #data protection, the #environment, and more — @GfK Consumer Life at @NRFBigShow @NRFnews
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At @NRFBigShow — #brand #trust, everyday #stress, and a desire for personal #authenticity are driving #consumer #retail decisions — Rachel Bonsignore of @GfK Consumer Life @IBMNews @NRFnews
Image from David Stanton (@dstanton207)
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Great to be back at @NRFBigShow for the “Consumer Outlook” press discussion panel with Rachel Bonsignore of @GfK plus @IBM and @NRFnews
Image from David Stanton (@dstanton207)
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At @NRFBigShow — having a sense of #control over life is one major motivation for embracing #CBD — Rachel Bonsignore of @GfK #Consumer Life
Image from David Stanton (@dstanton207)
Image from David Stanton (@dstanton207)
Image from David Stanton (@dstanton207)
Rachel Bonsignore of @GfK on stage at @NRFBigShow talking about #CBD and #retail!
Image from David Stanton (@dstanton207)
Excited about this afternoon’s #CBD #retail panel at @NRFBigShow — with Rachel Bonsignore of @GfK, plus @Greengrowth01, @JefferiesEvents, and @VitaminShoppeGt!
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Check out Rachel Bonsignore of @GfK Consumer Life -- speaking on a #CBD panel at the @NRFBigShow this Sunday! She will join @VitaminShoppe, Green Growth Brands, and Jefferies for a great discussion. tinyurl.com/vh366on – at Manhattan, NY
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