Eric Wheeler retweeted
Thrilled to see customers like @dailymail successfully monetize their cookieless inventory with Lexicon. Read more from @catherineperlo1 via @Adweek
bit.ly/3qHUWDG
Eric Wheeler retweeted
Despite the recent reversal, Google has made it clear: Publishers must think beyond cookies and the programmatic ads powered by them. Read more on @advertisingweek bit.ly/3ymkecj #addressability #adtech #advertising
Eric Wheeler retweeted
"The approach taken by 33Across is different, and promises, at least, to target audiences with almost the same effectiveness as third-party cookies."
xitter.gq/martechismktg/status/1…
33Across has a supply side plan to make unauthenticated traffic addressable ow.ly/uvpi102MP5B
Eric Wheeler retweeted
Great coverage from @jameshercher via @adexchanger about the launch of Lexicon. Learn how we're helping pubs and advertisers retain the value of programmatic advertising bit.ly/2S3R1Ty
Eric Wheeler retweeted
Proud of how quickly the 33Across team pulled together to help show solidarity for our colleagues, friends, and family in India. bit.ly/3fIVl2d
Eric Wheeler retweeted
Get an ad tech tax break this season with 33Across Tax Day Deal IDs. If only doing your actual taxes was this easy. 🤔 bit.ly/3smMB6L
Eric Wheeler retweeted
2020 didn't go quite as planned. Your holiday campaigns may be struggling too. Stay calm. We can help get you back on track. 33Across | COVID-19 Programmatic Holiday Guide bit.ly/37N8iEg
Eric Wheeler retweeted
For those who are interested in research-based solutions to stop police violence, here’s what you need to know - based on the facts and data. A thread. (1/x)
Eric Wheeler retweeted
Dear white people,
For days you’ve asked me what you can do to help. I’ve finally found an answer.
Let your guard down and listen.
Uncomfortable Conversations With a Black Man Pt:1
Eric Wheeler retweeted
In its recent SPO Fact Pack, @jouncemedia highlights how platforms like 33Across can add value for buyers via both direct and indirect paths: jouncemedia.com/spo/spo-fact…
Eric Wheeler retweeted
Whether we're heading into a recession or just a minor spend pullback, Ad-tech companies that prepare and truly align with their partners' needs will thrive. Learn more survival tips from @ericwheeler's @Adweek article bit.ly/2WmojK7
Eric Wheeler retweeted
A 2019 Recession Isn’t Certain, But A Downturn Could Shake Up Ad Tech adexchanger.com/data-driven-… @AdExchanger
Eric Wheeler retweeted
Will the digital ad industry move beyond #viewability in 2019? We surveyed more than 300 brands, agencies, and publishers to find out: bit.ly/2GoFSpQ
Eric Wheeler retweeted
We're excited to be partnering with @BPAWorldwide to connect #programmatic buyers with high-quality #B2B publishers: bit.ly/2KFY78L
Eric Wheeler retweeted
Don't miss this hard hitting breakfast roundtable on October 3rd, during #AWNewYork. Space is limited. bit.ly/2xIxk6y
Eric Wheeler retweeted
Attention, the final frontier. @33Across launches AttentionX, the first open exchange delivering ONLY viewable inventory and attention-based ad buying.
33across.com/news/2018/09/21…
Eric Wheeler retweeted
.@33Across CEO @EricWheeler shines a light on what was NOT said @ Cannes: Programmatic Needs a Better Canvas bit.ly/2lXQn6s
Eric Wheeler retweeted
We're sure you've heard that @ATT acquired @AppNexus. Check out what our CEO @ericwheeler had to say about the acquisition to @MarTechAdvisor bit.ly/2tGMeam
Eric Wheeler retweeted
Going to Cannes Lions next week? Check out all of our yacht events happening aboard the Accama Delta. We would love to see you there! bit.ly/2JK3xhs
Eric Wheeler retweeted
Looking to make the most of your campaigns during Dads & Grads season? Access our retail guide now bit.ly/2JDu28d













