🚨 BREAKING: Meta has suspended Angie Nixon's organizing account ahead of the midterms. Nixon is the Democratic nominee for US Senate in Florida.

4 years ago today, Elon Musk bought Twitter.

In 1993 I founded a shaving brand and called it King of Shaves. People laughed at the name. Fair enough. Say it out loud and it sounds like a pub quiz answer. What they didn't notice was what we sold first. Not a razor. Not a can of foam. A small bottle of shaving oil. A few drops. No aerosol hiss. No mountain of white froth on your chin like Father Christmas. Back then that looked mad. Shaving meant foam. Foam meant a can. The can was the ritual, and nobody questioned the ritual. But the foam was never the point. Your skin was. Every morning, millions of men drag a sharp edge across their face, half awake and in a hurry, and call the sting normal. It isn't normal. It's just familiar. Thirty-three years on, the name still makes people smile. I've made my peace with that. Everyone else started with the blade. I started with the face.