Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx) header
Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx) profile picture

Gen X UGC Creator + Nurse Practitioner | 90+ videos, 65+ brands | health, wellness, beauty, home & pet | Too GenX to fake it ๐Ÿ“ฉ [email protected]

Indiana, USA
Joined November 2025
Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)Photo by Michelle Salisbury ๐Ÿ‡บ๐Ÿ‡ธ | UGC Creator + NP (@fireproofphnx)
โœจ UGC Example โœจ Bladder leaks affect so many women, yet almost no one talks about them. This day-in-the-life UGC for Uresta, an FDA-approved bladder support device, turns a sensitive topic into real, relatable content. Iโ€™m a UGC creator with Fireproof Phoenix UGC, making: โœจ Day-in-the-life and lifestyle UGC โœจ Talking head and storytelling hooks โœจ Product demos and B-roll โœจ Ad-ready edits with captions Womenโ€™s health, pelvic health and wellness brands, DM me or visit fireproofphoenix.com #UGC #UGCcreator #UGCforBrands #WomensHealth #BladderHealth #PelvicHealth #BladderLeaks #Over40
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This is what published UGC looks like. Bonafide ran this Thermella video as their own Facebook ad. My face, my voice, live on the brandโ€™s page. Thermella is their hormone-free daily tablet for hot flashes and night sweats in menopause. I am Michelle Salisbury, 53, nurse
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I'm Michelle Salisbury, a 53-year-old nurse practitioner and Gen X UGC creator with Fireproof Phoenix UGC. I make UGC ads, video testimonials, product demonstrations and honest reviews for brands selling to women over 40 and women over 50: menopause support and women's wellness, skincare and beauty, pet products, home and kitchen, home care, family and faith gifts, travel, apps and automotive. 90+ UGC videos created for 65+ brands, including repeat work for the same brands. Brands: if you need a real customer on camera who is your actual buyer, DM me here or visit fireproofphoenix.com #UGC #UGCcreator #UGCforBrands #UGCexample #UGCportfolio #WomenOver50 #GenX
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The harder you push, the less people buy. ๐Ÿ‘€ I spent 20 years in banking holding all the cards. Rates, programs, approvals. People waited for me to tell them what they could afford. Now? Buyers show up having already done the homework. And when they feel pushed, their brain
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Michelle Salisbury, a 53-year-old nurse practitioner and UGC creator who started over at 52, speaks to camera about women over 50: guarded buyers who drive 27 percent of consumer spending and stay open to new brands.#UGCCreator #WomenOver50 #GenXCreator #TooGenXToFakeIt
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Gifting season is open, and around here we start with what goes on top. Unwrapping the gold star while my granddaughter moves through the room is the real thing, and real is what sells. Iโ€™m a Gen X UGC creator and nurse practitioner creating unboxings, testimonial videos, and
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I am over 50 and I started over at 52, so trust me, I am guarded too. More than a third of the people divorcing in this country are 50 or older, and we are also the most powerful buying group in America: women over 50 drive 27 percent of all consumer spending, and 82 percent of
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This year changed everything, and Iโ€™m not pretending it didnโ€™t. I started over at 52, and I get to say Iโ€™m looking forward to this year again. Iโ€™m Michelle, a Gen X UGC creator and nurse practitioner, making UGC ads and honest product reviews for women over 50 who are starting
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People do not want a celebrity. They want someone who feels like a neighbor, someone who knows where their money is going. Trust is not given anymore, it is earned up close. That is exactly the kind of video I make for brands: plain-spoken, real, and close to home. Michelle
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Good morning from real life. No filter, no makeup yet, towel still on my head. This is 53 before coffee, and coffee comes first, then the day gets me. I am a Gen X UGC creator and nurse practitioner, and I started creating content at 52, so my mornings are me filming real life
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3, 2, 1: base to finished. No crew, no shortcuts, just the real build: the base section on the stand, the top going on with a second pair of hands, and the finished tree lit and decorated. This is the content I make for brands, honest UGC ads, unboxings, and real-life home
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Good morning from real life. No filter, no makeup, towel still on my head. This is 53 before coffee. Coffee first, then the day gets me. Gen X UGC creator, started at 52. Brands looking for a real customer over 50, DMs are open. What are you starting today? #UGCCreator #GenX
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Having a client come back for now a 29th video! Finally believing I am doing something right. UGC is a ride!
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Menopause symptoms like vaginal dryness affect so many women, yet hardly anyone talks about them. This is the content I love creating: honest, relatable video for womenโ€™s health and wellness brands. Iโ€™m a UGC creator with Fireproof Phoenix UGC, making: โœจ UGC video ads and hooks
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Nearly 7 in 10 people fear the people in charge are deliberately misleading them. That is the 2026 Edelman Trust Barometer, almost 34,000 people in 28 countries. Nielsen found 89 percent of people trust recommendations from people they know, and only 23 percent trust influencer
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Menopause symptoms like vaginal dryness affect so many women, yet hardly anyone talks about them. This is the content I love creating: honest, relatable video for womenโ€™s health and wellness brands. Iโ€™m a UGC creator with Fireproof Phoenix UGC, making: โœจ UGC video ads and
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Nearly 7 in 10 people fear the people in charge are deliberately misleading them. That is the 2026 Edelman Trust Barometer, almost 34,000 people in 28 countries. Nielsen found 89 percent of people trust recommendations from people they know, and only 23 percent trust influencer
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The tree is up, and my living room is officially a holiday set. Iโ€™m Michelle, a Gen X UGC creator and nurse practitioner who started creating content at 52, and this is what I do: authentic UGC ads, unboxings, and honest product reviews for home, wellness, beauty, and pet
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What I've been working on lately, in 39 seconds. I'm Michelle Salisbury, a 53-year-old nurse practitioner and Gen X UGC creator who started at 52. October was a full month of filming UGC videos for brands: talking-head testimonials, product demos, unboxings, voiceovers, and real-life B-roll for wellness, skincare and beauty, home, and pet brands selling to women over 50. This showcase is a slice of that work, filmed at home, in my kitchen, on clinic days, and everywhere in between. The receipts: >90 videos, >65 brands. And the brands that hire me come back, because I film like their customer, not an actress reading lines. I am her. November and holiday UGC bookings are open, and I have room for a few more brands this month. Brands, what is still sitting on your list that you wish was already filmed? Email [email protected] or DM me the word BRAND. #UGCCreator #WomenOver50 #GenXCreator #TooGenXToFakeIt #FireproofPhoenix
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