📩 DM us one of your highest paid gigs 💴 More transparency, more accountability 🗣 You can be anonymous ✨ #influencerpaygap
Joined June 2020
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influencerpaygap retweeted
For my @FerretScot debut, I explored the realities of being a Black influencer in Scotland and spoke to the founder of the
@influencepaygap.
Thank you to @effytalkslife, @Kumbearxo and @stephanie_gyasi for speaking to me about their experiences in the influencer space
"Big brands pay us less". It’s a rapidly expanding industry worth billions but Black social media influencers claim they are being discriminated against. theferret.scot/black-scottis…
influencerpaygap retweeted
The most interesting thing about this is finding out what each #FabFitFunPartner was paid. And tbh it's a lot more than I expected:
💰Sarah Hyland $50,000
💰Ashley Benson $55,000
💰Cara Delevingne $80,000 hollywoodreporter.com/thr-es…
cc @influencepaygap
influencerpaygap retweeted
A great Instagram follow if you're in influencer marketing: @influencepaygap. Their mission is to encourage more transparency + more accountability around what influencers get paid instagram.com/influencerpayg… h/t @thedelicious
influencerpaygap retweeted
Engagement Rate % is a key in determining your rate card. Here is some additional things you can do:
1. Create an Electronic Press Kit
2. Breakdown engagement rates per channel/format
3. Define additional rates for Usage Rights & Exclusivity Periods
#influencerpaygap
influencerpaygap retweeted
I’ve just deeped I’m not charging enough. My engagement is even higher than a lot of what I’m seeing and I’m charging way less 😂😂
influencerpaygap retweeted
The influencerpaygap that spun ne was the girl who made 15k. I’m going to be sick.
influencerpaygap retweeted
Have you seen @influencerpaygap on IG? Guess we’ll get an idea of it soon
influencerpaygap retweeted
That influencer pay gap page on Instagram is MAD. All I can say is that there is MONEY to be made and don’t let ANYBODY make you settle for less.
influencerpaygap retweeted
Anyways if it wasn’t for “influencerpaygap” on IG I wouldn’t have checked my engagement in the first place or known that I should be charging way more. Long story short I used this info to get more than double then what a brand was originally offering me. Lovely stuff.
