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SaaS platforms are losing market shares faster than I thought, all those companies need to pivot to have their data ready to be consumed by AI Agents and charge them for access.
This is exactly the problem we are solving, reach out if you are interested in being a design partner for @onchaindb
We've talked a lot about this on the Pod, but the Great SaaS Meltdown has started and there's no going back.
What exactly is happening?
In short, hi growth, low/no profitability SaaS is no longer a winning strategy because the big question mark is the durability of that growth in the short term and, because of AI, the lack of profits in the long term. Every SaaS company has sold the dream (to investors and employees) that they will growth quickly now, and harvest lots of cash later. With AI, this assumption may be completely out the window.
Now the threshold question is whether their growth will be overtaken by a much cheaper AI-developed solution?
If you are a venture supported SaaS startup and are a legacy Heuristics+APIs+CRUD product, it is likely that a new AI oriented workflow is coming for you.
Investors in private markets can see this now and think that money to fund short term growth will not be rewarded. Investors in public markets no longer believe long term profitability is possible. They would rather pivot into something they think is more resilient.
This is a change in the risk calculus that has existed for the past 15 years and why the chart below is the chart below.
Good luck to all the players!
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Movement creates information.
You can't strategize your way to clarity.
Do something. Learn. Adjust.
Action beats analysis every time.
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Nerra is launching with a four-step ritual inspired by co-founder Teyma Touati's experiences going to a hammam while growing up in Tunisia.
Read more: bit.ly/3RDa17f
#hereforthefierce #indiebeautybrands #indiebeauty #beautypublication
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New body-care brand Nerra touts the importance of exfoliating. bit.ly/3GBzJTw
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“The magic you are looking for is in the work you are avoiding.”
Love this line.
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We sold $200,000,000+ worth of earbuds in 3.5 years.
All bootstrapped with zero funding.
Here’s how we did it. 🧵
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Failure is where you learn the most.
After all, who changes anything or runs experiments if all they see is success?
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Marketing Advice:
When you’re first starting out…
Don’t get carried away by tricks, hacks, or fads.
Rely on the basics that have worked for other people.
Fundamentals >>> anything else.
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It’s easy to market things.
The hard part is delivering a product that exceeds the expectations marketing creates.
But, that’s also where the best marketing comes from.
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I can't believe this one trick unlocked a 5x ROAS for our ad accounts.
Crazy if you think about it. 🤯🤯🤯
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If you stop getting new customers next month, and could only live on reorders, would you still make money?
If the answer is no, fix your product.
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As CMO the buck stops with me.
I asked my Head of Brand to create a BFCM Guide on a tight deadline.
SHE did an amazing job getting content (some people just didn't respond which resulted in 0 women).
We can/will do better on supporting women in DTC.
That's why we:
