marketing like a GM, not a megaphone. ex-head of pmm @clay, 1st marketer to vp @orumhq, @flexport writing on AI, GTM, operating, & SF. vibecoding games for fun.

San Francisco, CA
Joined March 2009
I built a game this weekend: GeoGuessr x Duolingo. You're an alien who just landed on Earth. Look at the clues (signs, storefronts, street scenes) and say hello in the right language. Get it right: you make an earthling friend. Get it wrong: you're ejected to Mars. I lasted 11 landings. Beat me: greetings-earthlings.netlify… Feedback welcome!
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I lived in Boston and SF the longest outside my hometown in China. The biggest difference is what smart people do with their intellect. Boston: chase curiosity, power discovery. SF: build, transact, make money. Neither is better. But you can feel which one you're in within 10 minutes.
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when a product marketer and a creative marketer wrestles: the product marketer wants precision the creative marketer wants juicy bits that trigger virality right now, the creative marketer absolutely wins.
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so meta to get a facebook ad for chatGPT ads
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what I love about marketing as an operator: it’s the one GTM function where a bet can blow past every forecast.
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some problems are meant to be solved at a higher abstraction level. sometimes 996 doesn't amount to any meaningful progress. sometimes growth in headcount doesn't add up to more impact. sometimes more products released doesn't drive any adoption or revenue, or anything other than the dopamine of having done something. sometimes, you're simply not solving the right problem and/or no one is brave enough to ask the right questions.
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I wish someone could do to my closet what I just asked codex to do with my downloads and files folder today
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Started using @bot for many of my lighter consumer use cases (moved away from @claudeai) and it's been a much better experience given how much faster it responds. Our monthly friend dinners are already on the books, tennis courts for weekly lessons are booked, and I have a bot scoping out my favorite brands for sales.
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🎯
Replying to @hassanrahim
they're trying to cut open the bird to find the song
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Twitter creates the perception that Sf is all young tech bros who won’t date until series B But sit outside for a morning at a random neighborhood coffee shop in Hayes Valley and you’ll see that there are plenty of creatives and hippies community folks of all ages in this city You just gotta get IRL
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Case in point is page street writers, a coworking space specifically for writers
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Long term relationship building for the sake of it (not because the relationship could be a strategic asset)
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On point as always
kelly clarkson if you’re in the market for birds, may i say that i am free
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The companies I am worried the most about in this era of mass AI adoption are Saas companies that have squeezed every dollar of value from their customers on some monetization framework from the 2010s. Models are getting smarter and cheaper, and an average worker has also become more fluent in using them. Soon that $150k line item will start to seem completely unnecessary.
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I know what I am doing this weekend.
🚨NEW EXPERIMENT 🚨 Playground is an experimental gaming platform that lets you create your own games with zero coding experience. If you can think it, you can play it. Go to labs.google/playground to learn more! Available to users 18+ in the US.
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Professional conflicts and betrayals have happened since the beginning of time, but for the first time, the public is privy to so much as a result of “going direct.”
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X needs a feature where you can turn off certain topics from FYP
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The only thing worse for your career than working remotely is working remotely when everyone else is in-person.
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Don’t use early data to build your company’s financial projections
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