TG 🤝 | Partnerships Guy

When you have clarity on your ICP this will unlock your IPP (Ideal Partner Profile). Learned this from my boy @aleckrem @beehiiv

Your perfect partnership map doesn't exist. It's not found in a spreadsheet. It's revealed through action. Keep stacking partnership bricks each day.

Productized Services that have a top of funnel Newsletters then sell services on the backend have my attention. 👀

Your week: Monday: New funnel idea Wednesday: "Viral" content hack Friday: New AI tool You feel productive. But you make no progress. You're practicing 10,000 kicks. Stop. Master one. 🧱

People are sweating AI, trying to automate everything. They're ignoring the one thing AI can't do: Build real relationships. That is why i'm so bullish in an AI future where anyone can create anything. You still need partnerships, audiences, and distribution.

📍2012 Medellin, Colombia I was trapped in a digital agency. I solved the location hurdle, but not my biz ops. I was unsure how to fix the vortex of scope creep and endless client fires. Here are 6 chess moves I used to Productize my Agency👇 and sell it 4 years later.

The longer you follow someone, consume their content, and confirm that they “know” what they’re talking about, the more likely you will buy from them. Would you agree? So why are you still trying to sell to cold prospects immediately? Mass cold emails, cringeworthy Twitter DMs, horrific LinkedIn connection requests—I receive them every day. Hard mode is trying to turn cold prospects --> clients. Easier mode is turning prospects--> email leads first, then --> customers. (Acquisition costs are a lot lower as well) It still takes time and effort, but it allows you to bridge the trust/knowledge gap in your prospects' minds before they part with their hard-earned dollars. A Productized Creator leverages a funnel that acquires, nurtures, and ascends prospects. You must understand this if you want to be a 7-figure Productized Creator. Building trust and nurturing are crucial for any business model, especially when you’re selling “non-impulse buy” services. The rise of newsletters over the past year isn’t slowing down. Those who leverage simple, affordable tools like @beehiiv to monetize their services on the backend will build large, high-leverage businesses that we’ll be writing case studies on for years to come. One i'm studying closely is @boringmarketer Who is on your radar?

Partnership marketing ensures both brands and partners are working toward shared, profitable outcomes. @beehiiv we have paid out over $600k to partners since launching our partner program. Who else wants to rev share with us??

5-ways to grow your newsletter list 📩 🧵

Partnership programs are one of the highest leverage customer acquisition channels you can launch. You have one?

So incredibly proud and grateful to be part of this amazing team! Let's keep stacking 🧱 techcrunch.com/2024/04/30/be…

8 thoughts on Agency Cashflow to help you turn 6-figure years into 6-figure months. 1. First, What the heck is Cashflow? Simply put, Cashflow = the money left over after paying for everything else.

Who has the best b2b partner program you have seen?

Amazed how little there is out there on how to grow partner programs. Looking to share more of the journey as we build. We've grown the @beehiiv Partner Program from 0-7 figures in less than 2 years. Still a lot to learn. Who is interested in this?

I'm in NYC for ASE! Shoot me a DM if you wanna meet!

long walks in nature while talking to yourself are truly underrated.

I want to help you win this trip! DM me or comment below. Rev share with us + enjoy Aruba all on us!

remember systems & processes are powerful but when overdone can suck the creativity from a team. Find the balance.