Saharsh Agrawal

Today we’re introducing the world's first AI Workforce for Marketing Ops: a team of AI agents that converts 30% more inbound into demos/ signups. Marketing teams spend millions on inbound, but 50%+ of leads never convert b/c they're lost to long forms, poor targeting, and slow follow-ups. Here’s how the AI Workforce works → 🧵

your saas app needs to be an RL environment for agents otherwise you should quit

just hired a chief happiness officer @surfacelabs_ai

we're hosting a wine tasting for marketing leaders next week at my fav wine bar in SF -- DM me if you want to come!

new 1-click form templates in surface -- inspired by the funnels of some of our most successful customers!

if your gtm team isn’t building their own software these days your ngmi

now hiring: a professional office plant waterer all of our plants keep dying :(

vibe coded a CRM with Claude in a weekend. contact records, pipeline stages, deal tracking, the whole thing. felt like a genius. lasted about 2 weeks before I realized I made a terrible mistake. so here's what happened. we're a small team, 2 sales reps, and I convinced myself we didn't need HubSpot. why pay for something Claude can build in 48 hours right? Claude built it. it worked. I was walking around the office like I just saved us $15K a year in software spend. then week 2 hit. a routing rule broke. nobody knew how to fix it except the engineer who built it. he was heads down on product. the lead just sat there unassigned for 3 days. nobody even noticed until the prospect emailed us asking why nobody followed up. that was the first crack. then we tried to hire a sales rep. first question in every interview: "what CRM do you use?" when I said "oh we built our own" the energy in the room just died. every single candidate knew HubSpot or Salesforce. nobody wanted to learn some homegrown tool that one engineer built in a weekend. I watched 3 great candidates lose interest in real time. that was the second crack. then I tried connecting Apollo. then Clay. then our email sequences. every single tool in our GTM stack has native HubSpot and Salesforce integrations. connecting them to our vibe coded CRM meant custom API work for every. single. one. more engineering time. more things breaking at 2am that nobody knows how to debug. that was the third crack and I was done. the thing nobody tells you about vibe coding your business tools is that building the V1 is the easy part. like genuinely easy. Claude will build you a beautiful CRM in a weekend. the hard part is everything after that: who maintains it when something breaks at 11pm on a friday who onboards new hires onto a tool with zero documentation who builds and maintains every integration manually who fixes the schema when your AI agent corrupts a field the answer to all of those is "you" and eventually you get tired of being the answer to all of those. established CRMs feel like overkill when you have 2 reps. but the migration you're avoiding now costs 3x more when you have 10 reps. ask me how I know. two weeks in I got tired of explaining our homegrown CRM to sales candidates who just wanted to use HubSpot. so we went back to HubSpot. hubspot wins again 🤷‍♂️

congrats @kathrynwu1 and OpenMart team!!! this looks awesome