Founder & CEO @digennaro leading boutique PR & mktg agency to media, tech, marketing world. “To strive, to seek, to find, and not to yield.” Tennyson
Joined April 2008
- Tweets3.6K
- Following705
- Followers1K
- Likes323
Fabrice Beaulieu Chief Mktg, Susty & Corp Affairs Officer @ThisIsReckitt : I’d like to see more brands that create value for themselves & for their consumers. When we share egs of brands creating positive impact, that creates more confidence & unleashes creativity. #canneslions
Samantha DiGennaro retweeted
Taking in a series of sessions at Spotify Beach about diversity, equity, and under represented artists with @Fritolay, @WomenOfWaco, and @IssaRae. Spotify has doubled down in these areas! Stay here for updates!! @SpotifyAds #DGCannes
Congratulations to Christian Muche and Greg Stuart on an amazing inaugural @PossibleEvent So proud to be your partner on this journey. @cmuche wear that varsity jacket proudly. You’ve earned it! @gregstuart @MMAglobal #POSSIBLE2023 #dgcPOSSIBLE @digennaro – at Miami Beach, FL
Dr Mark Grether: We see interest fr entertainment cos bc we have young audience, high edu, cord-cutters. #UberAdvtg gives opp to tell a compelling story in just 2mins. #Shingy @Uber @PossibleEvent #POSSIBLE2023 #dgcPOSSIBLE @digennaro – at Miami Beach, FL
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Samantha DiGennaro retweeted
“Diversity in your company is not just doing the right thing. It’s actually great for business. Because you want to have a company that’s diverse as the audience or the customers you’re trying to sell to.” - @SteveStoute in conversation with @GayleKing
#POSSIBLE2023
.@elonmusk “Freedom of speech; not freedom of reach.” @PossibleEvent @lindayacc #POSSIBLE2023 #dgcPOSSIBLE @digennaro – at Miami Beach, FL
.@llcoolj “Humility is a super power. It’s a strategy. If you’re arrogant or you’re cocky, you’re not gonna be here for long.” @MKassan @PossibleEvent #dgcPOSSIBLE @digennaro – at Miami Beach, FL
Great points @SophieAnnKelly, SVP of Whiskies at @Diageo_NA - KPIs help determine what you’ve learned, the impact, and what needs to be evolved. KPIs don’t need to be 100%; use them to learn and evolve. #OOH2023 @annabager @YourOAAA – at Nashville, TN
Yes, @annabager , “let’s remain curious about the world around us!” #OOH2023
“We’re thrilled that over a thousand OAAA members and their partners have registered for the conference. I’m looking forward to sharing all of the breakthrough moments we’ve had as an industry over the last year.” - @annabager, OAAA President & CEO
#OOH2023
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Samantha DiGennaro retweeted
Inspired is an understatement. @hiredifferent is creating a world where those that think differently have a seat at the table, and together #WeAreAble! #CSGala2021 #ReimagineGala
A must read in today’s @Digiday Marketing Brief - @Hiredifferent @LaurelRossiNYC reminds us of the importance of accessibility in every form, and what that looks like as we head back into the office. @kristinamonllos digiday.com/marketing/market… #hiredifferent – at North Sea, NY
Transparency is always key. Check out @terryyoungny, the fearless CEO of @sparksandhoney on @Quicktake sharing what the consultancy is doing to improve its metrics on diversity. Do your teams reflect the population at large?
bloomberg.com/news/videos/20…
Samantha DiGennaro retweeted
My thoughts in the NY Post on the SuperBowl ads nypost.com/2021/02/07/super-…
Practical education is on the rise according to cultural anthropologist @mariansalzman. Marian shares predictions & trends on the ensuing #NewNormal via @JBrunoNBCBoston. @NECN #TheTEN @NBCNews #FutureOfWork #NewYorkForever #EmotionalIntelligence
necn.com/the-ten/ten-predict… – at Manhattan, NY
Huge congrats, Kimmie. Continuing to set the bar high and command huge respect!!!! So so happy for you!!! @UChicagoAlumni #leadership – at North Sea, NY
Congrats to Kim Ng for breaking glass ceilings & becoming 1st female GM in @MLB history. The @marlins are fortunate to have her. So were her @UChicago softball teammates, including our #bosslady @samdigennaro. @NBCSChicago's @maddie_m_lee shares more.
nbcsports.com/chicago/white-…
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Bob Guccione Jr., Founder of @SPIN, on bringing irreverence back to journalism. “I'm hungering for the day when social media attacks us. There is no clearer indication that we're not doing our job if we're not pissing people off,” @MediaPost bit.ly/2IOSQyw – at Southampton, NY
The ANA is doing a GREAT job with its content (as always) and new virtual format. Plus, home office is so much nicer than shingle creek;) Icing on the cake: allowing music tradition to ensue w @metheridge and @iHeartRadio Thanks @GTroberman #ANAMasters – at Southampton, NY
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Samantha DiGennaro retweeted
#COVID19 has forced us all to rethink how we communicate. We’ve tailored our offerings to increase the effectiveness of your marketing efforts in the current environment. Learn more at digennarocovidresponse.com
Poor taste @wsj with today’s A1 “passed-over” headline. You can report news accurately and still be #kind. Whoever’s writing your headlines should move to the @nypost. Kevin Mayer deserves better, @tiktok_us deserves better. #LowBrow @BytedanceTalk @disneyplus – at North Sea, NY
.@Pereiraodell + @rebrivved launch 'Save The Internships' as key program to empowering the future leaders of the industry @adweek
adweek.com/agencies/pereira-… #leadership #advertising #marketing #PR – at North Sea, NY
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