Ayyaz

You can do bid cap even with ad set budget. At the ad set level where you set a cost per result goal if you click it, there’s the option to choose bid cap instead

the best approach i guess. it's been crazy. this just started again. although they havent reported it on the official page so not sure how accurate this is

and again - from statusgator.com - they havent even updated the official meta status page...

Yeah inflated budget makes sense. Was just confused because of this

👏🏼

No doubt

TikTok is probably the best when it comes to the discovery engine (Insta I think is a close second) I recently did an experiment where I only started following accounts related to META ads and e-commerce, and almost immediately I started seeing related videos - and discovered some really awesome content My theory is that because on TikTok you're see one post/video at a time, the algorithm can personalize stuff in real time based on things like watch time and show you the next video based on your behavior Compare that to a text based feed - it has to be manually refreshed each time loading a set of posts/tweets and even the signals of engagement might not be as strong as something like watch time So this will be an interesting challenge for X to figure out. If they can have the best discovery engine, then they can win this

Fascinating times in the land of social media 3 thoughts: 1. We have entered the era of the everything app 2. Creators will become increasingly important as they are the people who ensure you spend more time on a platform 3. All social platforms will probably start charging a fee for verification

This probably explains it better though

I forgot to add a gif

Well, this is nice…

Sad state of affairs

What’s wrong with emojis in tweets 😲 Next you’ll tell me that there are people who don’t like gifs

Indeed, Khlauss

Just came across this today. Engagement falling on Threads 🧵 Here’s my theory

it's a treasure trove