Zan Strusnik (@visualzan) profile picture

Zan Strusnik

@visualzan
Joined June 2022
  • Tweets1.4K
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Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)Photo by Zan Strusnik (@visualzan)
Looking for a UGC creator for a skincare brand! Particularly someone that has issues with hyperpigmentation, please comment down below or DM me!
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#UGC #UGCcreator
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Zan Strusnik retweeted
eddie (@eduardbeschea) profile picture
eddie
@eduardbeschea1 Apr 2024
Careful with those Twitter dorks stealing screenshots from Mavenport discord. The world's full of snakes selling venom cocktails to gullible people who desperately want a better life. Keep your eyes open. Trust no one.
Image from eddie (@eduardbeschea)
Image from eddie (@eduardbeschea)
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Zan Strusnik retweeted
eddie (@eduardbeschea) profile picture
eddie
@eduardbeschea29 Mar 2024
I only use free tools to find $50K+/day dropshipping winning products. Opportunity: If you own an app/service that's extremely efficient at finding new DS products that sell super well... I can make you a fat load of money. How? By referring you to 32K dropshippers who trust me. However, I get multiple proposals like this every day, so please don't send me apps/services that... - have a tiny database of products - don't update as fast as the Facebook ad library - relies on inaccurate sales data (store spy tools) DM me if you got the real juice & I'll make you bank.
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The reason why reddit is overpowered for research is because everyone is hiding behind a fake avatar and username. They are more comfortable sharing their true and honest experiences because of that. Whereas reviews from people you ask in person are usually a bit biased.
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Ad reative strategy research is not just looking at your competitors on facebook ad library
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People just want to know what magic button they have to click inside their ads manager to get a 10X ROAS. Unfortunately it always comes down to the hard parts like offer, product, landing pages, creatives, ...
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Day trading on facebook is the fastest path to fail. Instead look at data on a weekly basis, or minimum 3 days.
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Copywriting is market research not writing magic words that sell
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You don't need a better media buyer. You need better ad creatives.
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Before you touch ads, start with your landing page and offer. Way too many stores rush into ads expecting them to fix their business
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Dubai is very overrated
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Understanding short form is a cheat code for ads
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Content production capabilities is what's holding most eCom stores back
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Different video end-screen CTA Inspiration you can use in your next ad: Use a softer CTA like "See which scent is right for you" instead of "Shop Now"
Image from Zan Strusnik (@visualzan)
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If you're running any sort of offer on your store make sure to include it in the CTA. This gives them a better "excuse" to click.
Image from Zan Strusnik (@visualzan)
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Show them a screen recording of your website in the CTA so they'll know where they will land after clicking on the ad. Makes them more likely to check your website out.
Image from Zan Strusnik (@visualzan)
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I hope you're analyzing your ad creatives after and before you test. If not... you're not gonna make it
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Most don't realize they need just 1 creative to take their ecom store to the next level. So don't stress too much about not finding any winners.
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Sure, your super salesy ads will get you more sales... But giving value and being likable always wins in the long term compared to super direct response scammy copy. When you scale big, things change. You won't build a 9+ fig eCom store by pushing your customers to buy
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That's why with facebook ads you should also be looking at user experience, hook rate and hold rate. If they are shit, your ad is most likely not going to be scaleable.
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